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Head of Digital Performance Marketing Nigel Wright are delighted to be partnered with a fast-growing Ecommerce company based in Manchester who are looking to recruit a Head of Digital Performance Marketing. You'll be responsible for managing and developing digital marketing campaigns across various channels like search, social media, and affiliate programs. The goal is to drive sales and brand awareness while ensuring a strong return on ad spend and growth across all digital platforms. Key Responsibilities Manage budgets and performance across digital channels (search, social, programmatic, display, affiliates). Oversee relationships with agencies to ensure successful campaign delivery. Collaborate with agencies and internal teams to plan, optimize campaigns, and leverage new technologies. Analyse data and refine strategies to improve ROAS, customer engagement, and sales. Ensure brand alignment of digital assets and campaigns. Track campaigns using analytics tools and provide insightful reports. Conduct competitor analysis and recommend changes to stay ahead in the market. Understanding of SEO and Content marketing Requirements Experience in a similar role managing performance of digital marketing channels across all Paid channels with Ecommerce is essential Expertise across various marketing channels (search, social, etc.). Strong analytical skills using data and attribution models to make investment decisions. Excellent communication skills for explaining complex data to stakeholders. Deep knowledge of web analytics and digital marketing tracking tools (Google Analytics, Google Ads, Facebook Ads, etc.). Experience managing external agencies with significant budgets. Passion for emerging digital marketing trends and optimisation techniques. Commercial mindset with a focus on results. Strong organisational and attention to detail. Overall, this is an opportunity for a data-driven and experienced digital marketer to lead and grow the companies online presence. The role offers hybrid working with the requirement to be in the office 2/3 days a week.
We are recruiting for a national marketing agency based in Manchester city centre, looking for an experienced and versatile marketing manager. The ideal candidate has experience in developing and executing marketing campaigns while managing and inspiring a team. The manager should be equally proficient with day-to-day marketing activities and long-term strategizing and strive under tight deadlines to meet the company's and our clients changing needs. Objectives of the role include: Innovate and inspire the marketing team to deliver best-in-class marketing for our clients. Establish positioning, identify target audiences, and develop marketing plans with specific objectives across different channels. Lead the execution of marketing programs from start to finish, leveraging internal support and driving collaboration. Analyse customer insights, consumer trends, market analysis, and marketing best practices to build successful strategies. Create, maintain, and conduct analytics reporting across multiple platforms and extract key insights for future campaign development and go-to-market strategies, complete with formal proposals and recommendations on tactics. Responsibilities of the role include: Help develop creative briefs and guide creative direction to meet objectives for all marketing communications, including print, digital, and video assets for our clients. Conceptualise and execute on multi-channel campaigns across the agency's portfolio, ensuring the alignment of communications and messaging in all channels. Manage content and updates for clients and internal touch points, establish budget guidelines, participate in events. Train and inspire the marketing team to deliver best-in-class marketing for our clients. Gather customer and market insights to inform strategies, have an excellent understanding of marketing trends. Identify effectiveness and impact of marketing activity creating a monthly report to be shared with senior team and clients. Present ideas and final deliverables to internal and external teams, and communicate with senior leaders about marketing programs, strategies, and budgets. Requirements to be succesful in the role include: Bachelor's degree (or equivalent) in marketing, business, or related field At least 2 year's-experience in people management Proven success in developing marketing plans and campaigns Proficiency with online marketing, email and social media strategy Experience of account management and client interaction Willingness to travel Established contacts in media Excellent written and verbal communication skills Strong project management, multi-tasking, and decision-making skills Metrics-driven marketing mind with an eye for creativity Experience with marketing automation This is a hands on managerial and team leading role therefore you will need to demosntrate you have experience in managing and supporting a team of marketing assistants, providing training and mentorship. In return for your input in leading and growing a team across multiple accounts, you will gain an excellent remuneration and career path package that has a clear route to potemtial Directorship with bonus and future share options. If you are looking to move your career forward and feel you have the necessary attributes to inspire and lead then please submit your CV for a confidential discusion.
SEO Manager, Manchester, Up to £65000 Due to an internal promotion, I'm pleased to be helping one of the UK's leading financial services organisations find their next SEO Manager. Leading a team of five, this promises to be an exciting and fulfilling role where you'll have full responsibility of the SEO strategy in an organisation that truly values SEO. This is an exciting time to join them during a period of growth which will feature playing an important role in the creation and launch of a brand-new website and ownership of a brand-new content strategy. Must-have experience In-depth experience of leading an inhouse SEO team and being responsible for SEO strategies and setting KPIs to ensure success. You'll be a technical SEO expert and highly experienced in running technical audits and collaboration with technical teams. Working knowledge of JavaScript SEO and Google Data Studios and strong data analysis and reporting skills. Previous experience in developing content strategies and supporting a content team to adapt key SEO principles. Strong people management skills. In return There is a competitive salary and benefits package which includes hybrid working, bonus, generous pension contribution and a whole range of flexible benefits to suit you. If you have the necessary skills and experience, then we'd love to hear from you. Click apply and we'll be in touch.