Work with the Director of Customer Experience to support research programmes and deliver a range of insight.Manage the daily/weekly/monthly secure data provision requirements that enable the effective and error-free running of the voice of the customer' (VoC) programme, simplifying processes where possible.Run validation checks to ensure programme data is always accurate.Support our external partner to improve response levels and deliver more user-friendly reporting.Develop a deep understanding of the VoC platform and the actionable insights it delivers to enable effective identification of trends and new issues or opportunities arising that will support the drive towards a better experience for customers.Manipulate historic data in Excel, combined with internal data where necessary.Manage the VoC platform integration with Salesforce to ensure accurate display of data and identification of insight for colleagues.Work with the 3rd Party provider to design effective dashboards to display relevant data and insight to colleagues to drive decision-making.Results analysis of all HORT Surveys (qualitative customer head office research) completed with contracted customers.Manage theme tracker across multiple surveys.Build and deliver half yearly reporting of key trends to support improved retention of contracted business.Support with survey build and sample management.Build and maintain a central resource that catalogues historic research and areas covered to reduce duplication and speed response levels to the business for insight requests.Analyse the output of smaller surveys, delivering the results in a timely, clear and informative way, including response rates and comparison to prior surveys where relevant, to support decision making.Manage the master research requirements schedule, ensuring customer impact is minimised.
The delivery of this insight will ensure that the business can make evidence-based, strategically sound decisions that help us to prioritise activities and continually improve the experience our customers have when they trade with Sysco GB businesses.The Customer Insights Executive will support the business to build a deep understanding of our customers using both internal data and research outputs to define customer needs, pain points and requirements for the future.This is a great opportunity for a person with a data-based qualification who is comfortable with quantitative data work but has experience or an interest in qualitative data and insight and who would like to apply their skills to a customer experience and insight analysis role.Key Accountabilities and Responsibilities:
We are currently recruiting for a Customer Insights Executive to join the Customer Experience (CX) Team in the Marketing function on a full time, permanent basis, reporting to the Director of Customer Experience - Sysco GB.As a key member of the Customer Experience team, the Customer Insights Executive will support the CX function with data management, processing and analytical capabilities to ensure the delivery of high quality, robust insight.
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YOUR SKILLS AND EXPERIENCE
Digital Analytics experience - GA4 experience preferrable but not essential!
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