You will be responsible for managing the day-to-day digital marketing channels including social media, email marketing, websites, SEO, PPC, championing a digital first approach making evidence led decisions to ensure Butterfly Conservation is at the forefront of digital marketing trends.
Reporting to the Head of Brand & Marketing, you will be responsible for development and delivery of the organisational digital marketing strategy and plans including leading on all digital aspects of Butterfly Conservation marketing campaigns including its hero campaign Wild Spaces and Big Butterfly Count.
Working with the Head of Brand and Marketing the successful candidate for this role will work to implement a new digital acquisition and engagement strategy for the charity's work and collaborate with internal stakeholders to identify and maximise digital marketing opportunities to meet the charity's objectives.
We're looking for an experienced paid media marketer, who is comfortable working with Google Shopping/Performance Max.
Digital Tonic is excited to be working with an established DTC consumer brand, as they look to appoint a Paid Media Specialist.
This is a brand new role as this company is in-housing their paid media activities, and so we are looking for someone who is able to work independently and be the most experienced paid media specialist within the company, whilst also remaining very much hands-on.