£25K/yr to £30K/yr
England, United Kingdom
Permanent, Variable

Senior PR Account Executive

Posted by Office Angels.

Office Angels are currently recruiting for a Senior PR Account Executive for our client based in Reading.

Role: Senior PR Account Executive

Location: Earley, Reading

Salary: £25,000 - £30,000 depending on experience

The Role:

PR

  • Display knowledge of sectors, competitors, audience and channels in front of clients
  • Be a problem solver through sector, audience and clients knowledge & awareness
  • Reach out to different media to understand what they are interested in and build a relationships
  • Maintain relationships with journalists and contacts
  • Flag new journalists/influencers and information
  • Pitch different approaches and angles to ensure campaign targets are met
  • Present new ideas, implementation plans and thinking to clients
  • Handle more difficult contacts with tact and confidence with little supervision
  • Build relationships with key distributors through contact and demonstration of competitor activity & trends
  • Maintain an established and trusted network of partners, understanding their capabilities, costs and benefits
  • Brief designers in a clear and succinct way
  • Manage the design process, including all amends to client sign-off
  • Manage photographic sign-offs being aware of all brand guidelines
  • Create and write features, opinion pieces, newsletters, website copy etc for a variety of audiences
  • Craft messages and complex responses to more complicated briefs
  • Stay current with Meta updates and ensure a good all-round knowledge of all advertising and boosting options
  • Suggest and create new campaigns on new platforms
  • Present reasoning and thinking behind a social media strategy
  • Draft simple social media strategies including objectives, audiences, content pillars
  • Run a creative brainstorm using different techniques to gain great results
  • Create new ideas and solutions and seek to enhance client programmes with new activities

Business Development

  • Write proposals for smaller client projects including strategy, implementation, KPIs and budget
  • Create credentials for new business prospects
  • Suggest new marketing initiatives and campaigns to support the business
  • Able to identify and suggest organic opportunities for existing clients
  • Use sector knowledge to identify new potential clients and seeks opportunities to approach and connect

Account Management

  • Draft budgets and KPIs for client approval
  • Understand client financial processes including procurement and overall budgets
  • Keep budgets on track and within agreed parameters
  • Assist junior team members
  • Communicate upwards and downwards to keep clients plans on track

The ideal candidate:

  • Previous and demonstrable experience as a PR Account Manager role or similar position
  • Strong copywriting skills
  • Adept at taking client briefs and building PR plans
  • Ability to mentor and guide team executives
  • Display perseverance and the ability to be persuasive
  • Confident to consult, manage and give direction
  • Understand consumer audiences and behaviours on social platforms to be able to advise on the right platforms
  • Manage own time and workload efficiently and effectively
  • Display understanding of campaign strategy

If you are interested in this position, please send your CV to Morgan Lay at or alternatively please apply online.

Office Angels acts as an employment agency for permanent recruitment and an employment business for the supply of temporary workers. Office Angels UK is an Equal Opportunities Employer.

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