CRM Developer
Location: Hybrid - 2x/month in Burton-on-Trent
Salary: Up to £45,000
The Company
A national retail and hospitality group is scaling its in-house CRM function as part of a broader digital transformation. With continued investment in data and campaign automation, the team is focused on delivering timely, accurate, and high-impact CRM communications at scale.
The Role
This is a technically focused CRM Developer position responsible for building and deploying multi-channel campaigns. You'll join a centralised CRM team and take ownership of campaign execution-ensuring journeys are launched accurately, meet targeting requirements, and follow best practices across data and segmentation. Braze is the core CRM platform, and hands-on experience with it is essential.
Key Responsibilities:
- Build and deploy CRM campaigns using Braze
- Code dynamic emails and content modules using HTML, CSS, JavaScript, and Liquid
- Ensure campaigns meet QA, regulatory, and segmentation standards
- Collaborate across CRM, marketing, and analytics teams
- Troubleshoot data and logic issues impacting campaign performance
- Support integration and testing with external partners when required
Skills & Experience:
Essential:
- Proven experience deploying campaigns in Braze (core platform)
- HTML, CSS, JavaScript, and Liquid coding skills
- Experience working with dynamic segmentation and data-driven CRM builds
- Strong QA focus and attention to technical detail
Desirable:
- Retail or agency CRM experience
- Familiarity with multi-channel CRM delivery (email, push, in-app)
- Understanding of CRM data pipelines and logic
Why Apply?
- Salary up to £45,000
- Join a team at the centre of a digital transformation programme
- Work with Braze at scale across national campaigns
- Flexible hybrid working - only 2 days/month onsite
How to Apply
Send your CV to Daniel Abbasi via the Apply link on this page or connect directly to learn more.