SENIOR MARKETING CAMPAIGN MANAGER - INVESTMENTS!
Are you an experienced marketer who can lead and deliver marketing campaigns? We have an exciting opportunity for one of our top investment clients based in the City, for a 12-month contract.
You will be responsilble for working closely with the Head of Marketing to devlop and deliver clear marketing strategies the align with the business needs in the UK.
You will implement digital and marketing campaigns across the full marketing matrix for UK clients.
This role requires 7-10 years of marketing experience, gained in a large matrix fincial organisation with a track record of working on financial services brands.
Duties include:
- Lead the campaign marketing & digital marketing strategy within your client group.
- Overseeing marketing budget for key parts of the institutional business
- Partner with the business and marketing teams to plan and drive marketing planning.
- Create paid channel content aligned to the client group.
- Work on building a strong narrative and marketing campaign around our retirement platform and solutions
- Partner with external agencies and internal teams to create and approve the content.
- Develop effective web content.
- Building CRM programs that leverage best practice lifecycle marketing through systems
- Ability to create a strategic content calendar and distribution plan around it
- Strong understanding of user experience principles and mapping client journeys
- Comfort in developing and launching LinkedIn campaigns
Candidate experience required:
- 7-10 years of marketing & digital campaign management experience, working across multiple channels, (Social, web, paid and digital advertising)
- Degree educated in marketing.
- Understanding of fund structures.
- Excellent knowledge and experience within the asset management industry is preferred.
- Solid background in professional services.
- Excellent writing skills with the ability to produce good written marketing materials.
- Excellent attention to detail.
McGregor Boyall is an equal opportunity employer and do not discriminate on any grounds.