Interim Marketing Consultant
6-12 month on an Interim or Contract basis
Hybrid - West Yorkshire Based with 2 days office based each week
Superb Salary: £65,000 - £75,000 + Bonus
Our client is experiencing strong strategic growth and because of this, they are looking to recruit an experienced Marketing Consultant to work on an interim or contract basis for 6-12 months, during a critical period of growth. Reporting into and working closely with the CEO of this multi site business, you will focus on brand strategy and position. We are looking for a candidate who has worked at Head of Marketing level or Marketing Management level within Retail Operations, Construction/Property, Retail Management or Facilities.
You will have involvement with:
- Devising a new marketing and brand strategy, focusing on market positioning and business growth
- You will plan and execute targeted marketing campaigns - digital and traditional to drive lead generation and support client engagement
- Focusing on improving marketing assets assessing credentials, service propositions and all market collateral to meet company goals
- Collaborating internally with division leaders to build and execute go-to-market strategies aligning with service offerings and market position
- Focusing on brand management, enhancing brand presence in the market, ensuring consistency across all platforms and communications
- Overseeing the creation of high quality content, including case studies, thought leadership articles, and social media posts that showcase the businesses expertise and market position
- Extensive stakeholder management with internal teams, working closely with the Sales & Business Development function to ensure alignment and company objectives are achieved
- You will manage digital channels including website, social media and email campaigns and explore new platforms to assess further success
- Market analysis to assess and understand industry trends, competitors, customer needs, using this insight within marketing strategies
- Management of the marketing budget, ensuring strong and cost effective delivery of marketing activities and campaigns
What we need for this role:
- Previous experience within a Head of Marketing or strategic Marketing management role - 5 years plus
- Experience within Retail Ops, Store Management, Property/Construction or Facilities - B2B is essential. Trend knowledge within retail would be a strong advantage.
- Strong understanding of digital campaigns, content creation and brand management
- You will be experienced in delivering marketing assets such as propositions, go-to-market strategies and divisional credentials
- Your focus will be on growth and market position, continually assessing opportunities to drive new business
- Focused, tenacious and high energy individual to bring new ideas and communicate these business wide
- An exceptional communicator to work cross-functionally
- Budget management experience, used to sourcing and working with external suppliers and agencies
- Flexible and adaptable, used to a fast paced working environment
This is an urgent role. If your experience aligns with the above and you feel you have the skill set and the results driven approach that this role requires, please contact us immediately to be considered. We are unable to reply to every individual application, however we will contact you if your CV meets the above criteria.