Role: Marketing Manager
Contract: Permanent
Salary: Up to £45,000 dependent on experience
Location: Shirley Solihull B90
Benefits: Company car, 25 days holiday plus Bank Holidays, BUPA private medical, cash plan for dental and optical, enhanced pension scheme, onsite gym and free parking
We are working on behalf of an established brand who are looking to recruit an experienced Marketing Manager to join their marketing department to focus on bringing a new brand to life in the automotive sector. As Marketing Manager you will be working across all aspects of marketing in an allrounder position which will include but not limited to, brand, creative, PR and social media. You will be instrumental in developing the brand, organising product launches, generating positive engagement leading to an increased interest in the product, website visits resulting in sales through effective use of PR and social media channels.
This is an exciting opportunity to work for an established and emerging brand which is about to undergo rapid expansion with several new products set to be launched in the next 2 years. As well as involvement in a rebrand project taking place later this year.
The successful candidate will have proven demonstrable experience in a similar Marketing Manager role, with experience in the automotive sector advantageous.
This is a full-time office based role working in an outstanding office environment. The working hours are Monday to Friday 9am until 5pm with half hour lunch.
Role and responsibilities:
- As Marketing Manager you will be responsible for bringing an emerging brand to life and meeting the company objectives as well as delivering a seamless B2B and B2C customer journey
- Create and develop national and regional marketing campaigns, and adapt where required for relevant sales channels
- Work innovatively and collaboratively to create new and novel approaches that generate media interest through effective communications
- Brief and manage agencies to ensure content is aligned with the brand and closely manage all PR including press releases, press packs and website
- Responsible for sourcing and delivery of all paid media activity across traditional and digital channels
- Discover partnership/sponsorship opportunities to maximise brand exposure
- Oversee content creation across all social media accounts (Facebook, Instagram, X, LinkedIn, Youtube) and ensuring high levels of positive audience engagement
- Assist in the production of artwork, images, videos, text that is required for all areas of the Group
- Engage with the sales department to ensure retailers to ensure they are using the correct brand and marketing materials to ensure consistency across the brand platform and national campaigns
- Produce marketing materials to promote after sales, accessories and parts sales
- Produce MI reports and ensure measurements are in place to measure effectiveness including target audience analysis
- Work alongside the events team to identify event opportunities, events management and post event review
- Any other marketing activities as required by the business
Skills and experience required:
- Proven work history within a similar Marketing Manager or Brand Manager role essential
- Proven ability in social media and analysing data to formulate messaging and communicate information effectively with audiences
- Degree educated or equivalent desirable
- Automotive industry experience desirable
- Highly organised with excellent communication skills
- Motivated and enthusiastic nature
- Ability to work well under pressure
- High levels of attention to detail
- Flexible approach to work
- Resilient and agile
Benefits
- 25 days holiday plus Bank Holidays
- BUPA private medical
- Company car
- Cash plan for dental and optical
- Subsidised onsite canteen
- Enhanced pension scheme
- Free parking
If you have the relevant skills and experience, and actively seeking a new position with a brand as a Marketing Manager then please apply today!