The Company:
A progressive, forward thinking business, offering an amazing opportunity to kick start your career in marketing analytics. Offering plenty of scope for professional development and career progression.
The Role:
The purpose of the role is to deliver cross functional support to the Planning & Insight Team across the entire client base, to support the Client Services Dept with the efficient delivery of Marketing Advertising Campaigns. We are not looking for a data processer, but someone who has the skills to manipulate data but also provide insight and recommendations, able to think outside the box and have a passion for telling the data story. This includes:
- Planning - Utilising various tools and techniques that are available to profile and produce a targeted audience for the marketing campaign. Includes mapping using GIS Software (training given).
- Reporting and Analysis - Provide regular campaign performance reports and analyse data to provide insightful recommendations. Includes producing presentations on campaign performance showing trends, analysis, learnings and actionable recommendations.
- Cross Functional Support - Provide support to the wider client services department when needed. Includes providing presentations with market insights, bookings schedules etc to support them with new client pitches.
About You:
We are looking for a someone who has an interest in data and marketing with a drive to want to understand how it can be used to make business decisions. Thinking outside the box whilst utilising the tools available to you. Skills and attributes required include:
- Strong evaluation and analytical skills - able to analyse and interpret data and results logically, spot trends, make inferences, contrast and compare results, draw conclusions and make recommendations.
- Attention to detail - able to work to a high degree of accuracy when preparing all documents and reports.
- Time management & organisation - capable of managing multiple tasks effectively, managing projects and achieving deadlines.
- Communication - good verbal and written communication skills along with ability to set realistic expectations on all work.
- Proactive problem solving - propose solutions to problems and action them.
- Strong team player.
- Educated to Degree level - ideally marketing, business, data focussed.