I am seeking a Marketing Director to lead my client's marketing efforts and drive the strategic growth of their brand. The ideal candidate will be a seasoned professional with a proven track record in developing and executing successful marketing strategies. As a Marketing Director, you will oversee all marketing operations of the company and develop its marketing strategy and vision.
Day to Day of the Role:
- Lead and manage the marketing team to achieve business goals and objectives.
- Develop and implement a cohesive marketing plan to increase brand awareness and market share.
- Set current and long-term goals for internal teams.
- Design and review the Marketing department's budget.
- Build relationships with media and stakeholders through creative PR strategies.
- Monitor all marketing campaigns and improve them when necessary.
- Prioritise marketing projects and allocate resources accordingly.
- Prepare regular reports and presentations on marketing metrics for the CEO.
- Conduct market analysis to identify challenges and opportunities for growth.
- Provide guidance and ideas to organise effective marketing events.
- Forecast hiring needs for the Marketing department.
- Participate in the quarterly and annual planning of the company's objectives.
- Track competitors' activities.
Required Skills & Qualifications:
- Proven work experience as a Marketing Director.
- Experience crafting marketing strategies, including digital, advertising, communications, and creative.
- Experience in setting up and optimising Google Adwords campaigns.
- Solid knowledge of web analytics and Google Adwords.
- Experience with CRM software and digital marketing tools and techniques.
- Strong leadership and communication skills.
- Strong analytical and project management skills.
- Strategic mindset with the ability to make difficult decisions.
- Bachelor's degree in Marketing, Communications, or relevant field; a Master's degree is a plus.
Benefits:
- Competitive salary with performance incentives.
- Leadership role in a dynamic and creative environment.
- Opportunities for professional growth and advancement.
- Comprehensive benefits package.