£10K/yr to £50K/yr
Gedling, England
Contract, Variable

Ecommerce Trading & Optimisation Lead - Boots Own Brand

Posted by Boots.

As the No1. Brand in Boots, the Boots brand is the jewel in our crown. In fact, almost 1 in 2 products sold in healthcare are Boots brand, and critical to its' continued success will be a dedicated ecommerce trading & optimisation lead who can nurture the brand's 900-strong product portfolio & multi-million £ pipeline year in, year out. This lead will be on the hook to galvanise the cross functional product development/delivery teams to respond to the latest sales trends, meeting consumer & patient needs more effectively than anybody else. The Boots.com team is an exciting team within Boots UK which is at the heart of our growth plans as more customers look to us for online help, advice and shopping inspiration, as well as of course the best Boots products, prices and offers. As customers are changing, so are we: focusing on really understanding our customers' needs and making the most of our great products and services to optimise the online shopping experience and drive growth.

About the opportunity:

The Ecommerce Trading & Optimisation Lead will represent the Boots brand across Healthcare categories in which it plays. They are responsible for day to day trade of the brand and how it shows up on boots.com, to achieve stretching growth targets.The role will report into an Ecommerce Trading Manager and working closely with the wider Boots Brand Product and Commercial Team, Merchandising & Optimisation teams. The role is based in Nottingham.

  • Responsible for driving the revenue and profit targets for the Boots brand, by ensuring the plan is as strong as possible and drives the right traffic to the site
  • Accountable for the e-commerce metrics and optimisation of the Boots brand across the Boots.com and Boots.ie websites.
  • Use insights from Boots to understand customer behaviour, making decisions based on these insights to create a strong customer-focused plan using your insights and experience
  • The individual will be a key member of the Consumer Healthcare Team, building big relationships across multiple stakeholders & peers to drive best-in-class execution of our Boots brand product portfolio, across Boots.com
  • Required to work with a range of teams & individuals across boots.com, seeking out best practice and support from subject matters experts (e.g. copy writers, SEO specialists, AB testing, supply, Boots Product team) and, where appropriate, co-ordinating virtual teams to complete activities
  • Full financial performance reporting on a weekly, monthly and ad hoc interim basis; ability to analyse, interpret and articulate performance drivers and identify risks and opportunities

About you

  • Digital experience working in an e-commerce role or able to demonstrate an active interest in e-commerce with a strong understanding of online trading levers and performance marketing – confident in using data and insight to drive performance and in building and delivering plans
  • Trading experience with strong financial acumen, able to analyse, interpret and articulate financial performance
  • Cross functional working, a focus on brilliant delivery and relationship building are key as you will be working with a broad set of stakeholders
  • High attention to detail and the ability to be adaptable. Must be highly organised, enthusiastic, and resourceful and the ability to make decisions in a fast paced and complex environment.
  • Clearly communicate timelines, tasks and deadlines to all stakeholders, highly proactive and the able to prioritise multiple tasks with minimum supervision

Our benefits

  • Generous staff discount including enhanced discounts on Boots brands and Boots Opticians
  • Excellent onsite facilities including staff shop, opticians (including free eye tests for team members), gym, cafeteria, outdoor seating spaces and dry cleaning service
  • Travel links including on campus bus stops, parking and close to train and tram links

We have a great range of benefits in addition to the above that go beyond salary and offer flexibility to suit you; click here to view our full list of company benefits (all rewards and benefits are subject to change and eligibility).

Why Boots

We're always looking for people who care; people who go the extra mile to change things for the better. You'll be joining a company that is evolving and always looking to improve. We foster a working environment where consideration and inclusivity help everyone to be themselves and reach their full potential.We are proud to be an equal opportunity employer, passionate about embracing the diversity of our colleagues and providing a positive and inclusive working environment for all. As the heart of everything we do at Boots, it's with you, we can change for the better. To find out more about life and careers at Boots, click here.

What's next

If your application is successful, our recruitment team will be in touch to arrange an interview and to answer any initial questions you have. If you have not been successful on this occasion you will be notified by email. We are always open to discussing possible flexible working options and what this may look like for you, including job share and reduced hours. If you require additional support as part of the application and interview process, we are happy to provide reasonable adjustments to enable you to be at your best.