Content Marketing Executive / Copywriter
£30-35,000
Warrington (Hybrid, 3 days office, 2 days home per week)
Do you have a passion for crafting innovative and engaging content Are you looking for a varied, hands-on marketing role combining content creation, campaign support, external communications, SEO, social media, events, webinars and more
Our client, an award-winning professional services consultancy based in Warrington, is currently recruiting for a motivated, creative and ideas-driven Content Marketing Executive to join their existing team. You'll need outstanding writing skills with experience developing a broad range of content from newsletters and blogs, to case studies and video scripts; as well as a track record in managing social media campaigns and proficiency in SEO.
Job Description
Key duties of the role will include:
- Research, copy-writing and design of targeted content to support client acquisition and retention – including newsletters, case studies, email campaigns, articles, product sheets, press releases, webinars, video scripts, reports, social media posts and brochures.
- Liaising with customers, suppliers and internal colleagues to collate data, statistics, testimonials, feedback, case studies and product information.
- Overseeing the production and gathering of content for the internal knowledge hub and media libraries, including conducting market and competitor research.
- Producing varied and original content for social media pages for all brands and managing pages to increase customer engagement.
- Supporting direct mail and email marketing campaigns, including accurate tracking of lead responses, email engagement metrics and ROI outcomes.
- Providing support for webinars and in-person events and exhibitions.
- Maintaining and updating website content.
Person Specification
Suitable candidates will ideally demonstrate:
- Educated to degree level in a relevant discipline – Marketing, Business Administration, Communications or English; or
- Have a minimum of 2 years' experience in a similar role involving content creation
- Proficiency in SEO, social media (LinkedIn) and understanding of content marketing
- Advanced copy writing, proof-reading, editing and reporting skills
- Ability to work proactively, methodically and independently
- Strong research and analytical skills
Any additional qualifications such as CIM, Google Analytics or HubSpot would be an advantage.
To Apply
In return, the company is offering a salary of £30-35,000 plus a competitive benefits package (including life assurance, private medical insurance, discounted gym membership, company pension, cycle to work scheme, childcare vouchers and more).
To apply, please submit your CV by clicking on the relevant links. If successful, you will be contacted by one of our consultants within 3 working days. Unfortunately, due to the volume of applications we expect to receive for this Content Marketing Executive role, if you do not hear from us within this time, you should presume your application has been unsuccessful on this occasion.
Grassroots Recruitment is acting as a recruitment agency and a recruitment business in respect of this vacancy. Grassroots Recruitment is an equal opportunities employer and recruiter. We welcome applications from all sections of the community, regardless of age, race, sex, sexual orientation, marital status, religion or disability.