Performance Marketing Executive
Job Type: Full-time, Permanent
Location: Middlesex
Salary: £33,000-£37,000 + benefits
We are seeking a Performance Marketing Executive with a minimum of two years of B2B performance marketing experience to join our dynamic marketing team. This is a newly created role that offers the chance to contribute to the creation and execution of digital marketing plans, generating brand interest and enhancing lead generation. The ideal candidate will be a proactive self-starter with a solid background in performance marketing and a proven track record of managing and scaling campaigns.
Day to Day of the role:
- Provide general marketing and communications support.
- Plan, purchase, and optimise performance marketing campaigns to nurture leads through digital channels
- Oversee daily campaign management, including budgets, bid strategies, creative, copy, targeting, and tracking.
- Use CRM and web analytics to track leads, monitor website behaviour, and optimise marketing strategies and campaign performance.
- Develop marketing and sales collateral in collaboration with business development, including website content, sales brochures, ad creatives, blogs, and webinars.
- Conduct keyword research, coordinate link-building campaigns, and analyse web traffic data to improve SEO.
- Develop, schedule, and post engaging social media content across various platforms and assess performance using social media analytics.
Required Skills & Qualifications:
- Qualification in Marketing or a related field.
- Strong analytical skills and proficiency in data analysis tools.
- Experience with PPC, social media, and other digital marketing channels.
- Knowledge of marketing automation and CRM tools and platforms.
- Proficiency in basic content creation tools such as Canva.
- Excellent communication and collaboration skills.
- Ability to manage multiple projects and meet deadlines.
- Creative eye and strong writing skills.
A role that offers variety and the chance to make a significant impact on the organisation's success.
If you have a passion for digital marketing and are looking to grow your career with a forward-thinking company, please submit your CV and cover letter detailing your relevant experience and why you are interested in this position.