Content Marketing Manager (B2B + SaaS). Fully remote / 4 days per week. Up to £55k dependent on experience
This AI-powered organisation are looking for a Content Marketing Manager who will be responsible for developing and executing a comprehensive content strategy to support their revenue and growth objectives. This Content Marketing Manager will create, distribute and optimise the performance of high-quality content across a variety of channels to support revenue and lead generation and increase brand awareness.
As Content Marketing Manager, you will be responsible for:?
- Content Strategy Development: Develop and execute a comprehensive content strategy that aligns with company revenue and growth objectives.
- Content Creation: Produce high-quality content including blog posts, whitepapers, case studies, eBooks, emails, infographics, videos, webinars, and social media posts.
- Lead Generation: Create content that supports lead generation efforts and nurtures prospects through the sales funnel.
- Content Calendar Management: Plan, manage, and maintain a content calendar to ensure consistent and timely content delivery.
- SEO Optimisation: Optimise content for search engines to increase visibility and drive organic traffic
- Performance Analysis: Monitor and analyse content performance metrics to assess the effectiveness of the content strategy and make data-driven improvements.
- Content Distribution: Managing the distribution of content through various channels including company website, email campaigns, social media platforms, and third-party sites.
To be successful in this Content Marketing Manager role, you will have experience of:
- Creating and managing a successful high-quality B2B demand generation focused content "machine"
- Creating high-quality content for different audiences across multiple channels and formats?including blogs, whitepapers, case studies, eBooks, emails, infographics, videos, webinars
- SEO best practices and content optimisation techniques
- Content management systems and marketing automation tools
- Analytics tools such as Google Analytics to measure content performance
- Exceptional writing and editing skills with a high attention to detail
- A results-driven, data-driven approach to how you manage and make decisions
- Great project management skills - ability to manage multiple projects and deadlines in a fast-paced environment
- Creative thinker with the ability to generate innovative ideas for content.
And here's the benefits:
- In addition to 25 days of holiday they have a paid shutdown period between Christmas and New Year which equates to an additional 3 to 5 days, depending on where the holidays land.
- Pension contribution
- Top up your life insurance cover up to 8 times your annual salary (capped at £750,000)
- Purchase Critical Illness cover, up to 5 times your basic salary (capped at £500,000)
- Top up your pension contributions
- Join the Private Medical Scheme and add your immediate family to your private medical policy
- Join the cash plan scheme and add your partner (children are covered for free)
- Purchase a cycle or cycling equipment through the Cycle2Work Scheme
- Lease an Electric car
- Save money on your nursery fees with our Nursery Scheme
- Flexible Working across 4 days per week.
If you're the Content Marketing Manager we're looking for then we want to hear from you as soon as possible, get in touch quoting AP1088.
Please also visit www.air-recruitment.com