Central Employment are working with an established FMCG organisation based in Newcastle upon Tyne, a category leader in bespoke consumer goods to both wholesale and now D2C markets. They have a new and exciting opportunity for a Marketing Executive, working alongside there Sales Director, delivering a full marketing plan, plus coordinating their dedicated agency activities, specifically across SEO, Paid Media, Affiliates, Website and Online Marketplaces.
Key Responsibilities of the Marketing Executive:
- Develop and execute long and short-term marketing strategies for and there wholesale brands.
- Design and implement comprehensive social media plans across various platforms.
- Conduct thorough market trend analysis to inform strategic decisions.
- Manage the organisations digital marketing identity and presence across different platforms.
- Explore PR and outreach opportunities to enhance brand and product visibility.
- Maintain internal databases to ensure accurate and accessible information.
- Collaborate with the sales department to maximise revenue opportunities.
- Oversee the management and enhancement of organisations corporate and D2C websites.
- Support the development of e-commerce/D2C channels, both internally and externally.
- Liaise with third-party providers to produce high-quality marketing content.
- Foster key client relationships and ensure customer satisfaction.
Qualifications & Experience:
- Bachelor's degree in Marketing, Business, or related field.
- 2-3 years of proven experience in B2B & B2C marketing, with a focus on strategy development, implementation and campaign management
- Strong analytical skills and the ability to interpret market trends.
- Excellent communication and interpersonal abilities.
- Proficiency in social media management and digital marketing techniques.
- Experience with e-commerce platforms is advantageous.