£17.93/hr to £22.41/hr
England, United Kingdom
Permanent, Variable

Shopper Marketing Executive

Posted by Reading Industrial Pertemps.

Shopper Marketing Executive

Pertemps Reading are currently recruiting for a Shopper Marketing Executive to join a reputable client based in Bracknell.

Job Offer:

1 year contract. ASAP. 37.5 hours/Week

Pay rate: £17.93 - £22.41

Main duties for this Shopper Marketing Executive role will be:

  • Leading the creation, execution, and measurement of a Shopper Marketing Execution Plan for the Retail District.
  • Deeply understanding the assigned shopper group, their needs, wants, and shopping habits to effectively cater to them.
  • Collaborating with Category Development Managers, Key Account Managers, and Area Portfolio & Trade Marketing Managers to seize growth opportunities.
  • Developing a solid understanding of 3M brands, products, and brand campaigns to effectively promote them.
  • Building strong relationships with key marketing personnel at customer accounts and understanding their go-to-market strategies, target audiences, and operations to align marketing efforts.
  • Additionally, evaluating the financial viability of marketing tactics, managing the budget, and analysing marketing performance to optimize future strategies.

Required skills and Expertise for a successful Shopper Marketing Executive:

  • Degree in Marketing or higher from an accredited institution
  • Experience in Shopper or Consumer Marketing or Account Management within FMCG - B2C Market
  • Strong analytical aptitude
  • Experience in project & stakeholder management
  • Excellent communication & influencing skill

Additional qualifications that could help you succeed even further in this Shopper Marketing Executive role include:

  • Commercial acumen
  • Project management and prioritization skills
  • Ability to prioritise
  • Strong interpersonal and communication skills

Location: Bracknell, Hybrid working model with 1 day per week (ideally Wednesday) working from the HQ in Bracknell.

Travel: May include up to 20% domestic

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