- GTM Programme Marketing Manager
- Up to £58,800 per annum
- Long term temporary contract through to 30th June 2025
- Hybrid role - Working 3 days a month from either London or Reading and the rest remote working
- Nationwide travel to customer sites
Working for a global technology company we are looking for an experienced GTM Programme Marketing Manager to join this fast growing and dynamic area of their business.
Be part of a team that values collaboration and diversity of thought and style. As part of this team, you will bring process, clarity, and detailed communication to our maturing channel marketing programs. You will have a clear impact by making it easier for our partners to work with us through predictability, consistency, and simplicity. The days of marketing a device on specifications is gone. We need to land new stories around how the device is the window to cloud services and how businesses need to be AI ready.
Our core priorities for the business are:
- Lead Industry in AI PCs
- Deliver Growth and GM
The GTM Programme Marketing Manager will be responsible for the management and execution of a strategic programme, including business development, marketing planning, partner engagement and execution. Working in close partnership with Sales Specialists to equip and enable their sales efforts, partners team and external partners.
The ideal candidate is energetic with superior project management skills, B2B marketing experience and confident in orchestrating integrated marketing efforts across multiple stakeholders and partners. This person will also be involved or lead a variety of business programme management and marketing and therefore needs to have experience and skills in collaborating with local stakeholders, corporate teams as well as marketing agencies and partners.
Responsibilities
- Evolve, deliver, measure and monitor strategic programmes for commercial customers from plan inception, business development, marketing and tracking/reporting on successes
- Evolve, deliver, measure, and monitor core marketing deliverables for managed customers
- Evolve, deliver, measure, and monitor future marketing for strategic programmes and commercial aligned to strategic priorities
- Partner across the Commercial business to ensure that stakeholders are aligned, Sales teams are equipped and enabled, and partners are onboarded, equipped and enabled.
- Support internal processes and business rhythm to share best practice, insights and successes.
- Ability to reflect on successes to inform development of strategic programmes and marketing plans to drive growth
- Ability to create innovative, customer centric and market aligned plans
Key skills and experience:
- Experience in managing complex projects with multiple stakeholders
- Experience in Marketing campaign management and execution
- Strong analytical and reporting skills
- Project management experience and a strong ability to set priorities, establish process or drive improvements on existing methods
- Ability to work effectively both independently and collaboratively?within fast paced, diverse cross functional teams with minimal supervision.
Preferred:
- Experience in B2B Go To Market
- Passion for Technology (not necessarily from Tech industry)
- Marketing or Business Management degree