Senior Digital Marketer
Location: Knutsford (On-Site)
Salary: £32,000 - £37,500
About the Role
We are partnering with a leading company at the forefront of digital transformation worldwide. As a Senior Digital Marketer, you will play a crucial role in advancing our brand in a fast-growing industry. This position is ideal for a digital marketer who excels in paid ads, digital media, social media, and SEO and is ready to design and lead digital marketing initiatives while mentoring junior staff.
Whether you're looking to take a significant step forward in your digital marketing career or you're an experienced marketer eager to leverage your skills, this role offers a fantastic opportunity.
Key Responsibilities
- Develop and Implement Strategies: Create digital marketing strategies that align with team objectives and business goals.
- Manage Campaigns: Oversee SEO strategy, marketing database, social media, and paid ad campaigns from ideation to execution.
- Collaborate Across Teams: Work closely with internal teams to optimize all digital marketing efforts.
- Mentor Junior Staff: Provide guidance and support to junior team members to help them grow.
- Analyze Performance: Monitor key metrics that impact website traffic and digital campaign conversion rates.
- Reporting: Prepare monthly reports to assess and refine our digital strategies.
- Innovate: Collaborate with the team to develop new and creative marketing tactics and approaches.
Required Skills
- Experience: Minimum of three years in digital marketing.
- Industry Experience: Agency, freelance, or in-house B2B experience.
- Technical Skills: Advanced knowledge of website and marketing analytics tools (e.g., Google Analytics).
- Campaign Management: Experience in designing, setting up, and optimizing Google AdWords/PPC campaigns.
- Analytical Skills: Strong ability to analyze data and metrics to drive decision-making.
- Trend Awareness: Up-to-date with the latest trends and best practices in online marketing.
Desirable Skills
- Education: Degree in Marketing, Business, or a related field.
- Creativity: Highly creative thinker and skilled content creator.
- Independence: Ability to work independently and manage multiple projects simultaneously.
- Communication: Excellent verbal and written communication skills.
- Design Insight: Strong eye for design principles and best practices.
What We Offer
- Competitive Salary: Reflective of experience and skills.
- Hybrid Working: Flexibility to work from home after the probation period.
- Employee Assistance Programme: Support for your well-being.
- Casual Dress: Comfortable work environment.
- Professional Growth: Opportunities for career advancement.
- Dynamic Work Environment: Join a team that values innovation and creativity.
- Impactful Role: Chance to make a significant impact in a high-growth industry.