Data Scientist

• Job Title: Data Scientist
• Level & Responsibility: Senior Executive level.
• Salary Band: £33k+
• Location & Hybrid Working: Nottingham, hybrid (2 days in the office a week)

The role

This role involves leveraging data from diverse sources to deeply understand campaign performance. You'll be building audience control groups, identifying new metrics, trialling measurement approaches, and delivering innovative analytical solutions. Additionally, the role entails evaluating off-site media, statistical approaches, data visualisation, and automation through data engineering techniques. You'll be collaborating with various teams, including the Boots data science team. Key stakeholders include SMG teams, the Boots data science team, and other internal stakeholders.

Why SMG?

We are dedicated to supporting our employees to be the best version of themselves both inside and outside of work. We have an extraordinary culture built by exceptional people and it's because of this that we've been recognised by Best Companies within the top 5 best Marketing & Media agencies to work for, with a World Class and Outstanding accreditation across the past 2 years.

We are also dedicated to continuously reviewing and improving our benefits package to offer the best that we can for our people. We have a whole page dedicated to our benefits here, but here's some of our favourites...

Generous discretionary bonus scheme

£1,800 yearly wellbeing fund (on top of your salary!) towards your personal wellbeing and passions

4 additional Wellbeing Days - one to be taken each quarter, dedicated to focusing on your wellbeing

£500 yearly "Uni Fund" towards learning and development

Free headspace subscription

4pm Friday finishes all year round

Two fully paid conferences a year at Summer & Winter, as well as a dedicated team that put on activities and celebrations throughout the year

Why you?

In line with our company values, within your role you'll want to stay honest, stay hungry, stay foolish, and most importantly, have fun! More specifically, you'll have / be:

• SQL
• Python
• Strong relationship-building and communication skills
• Non-technical stakeholder management

P.s. we try really hard to make sure that we list only essential criteria here, BUT if you think you can do an amazing job, yet don't have every single thing on this list, we'd still love to hear from you.

What you'll be doing

We pride ourselves on creating challenging and exciting opportunities, meaning that no two days are the same. However, here's an idea of what your responsibilities will look like:

• Leverage data from various sources to create an in-depth understanding of campaign performance
• Building audience control versus exposed groups, using Machine Learning methodologies, evaluating the impact of on-site and off-site media campaigns - Identifying and implementing new metrics that enable a deeper, more long-term understanding of campaign performance (e.g. CLV, CAC)
• Trialing new approaches to measuring campaigns that deliver insight across how various channels such as off-site (e.g., social) on-site (e.g., Criteo banner) and in-store (e.g., digital 6 sheet) work together to drive uplift for the brand
• Delivering innovative analytical approaches that provide best-in-class service to our clients
• Working with the team on methodologies for evaluating off-site media (e.g., Meta) using 1st party data
• Working on all the data that feeds into our proprietary tool, Plan-Apps (working with various teams to ensure this data provides actionable insight)
• Presenting and visualising data for audiences of all levels of data literacy

The process

1. We will invite you to a first interview which we try to keep relatively informal, so it gives you the opportunity to share your authentic self. The hiring team will be looking to understand more about your experience and why you're interested in working with us.
2. There will be a second interview which will last a little longer, and involve some form of task to showcase your ability to do the role.
3. We then invite you to a meet & greet which is an opportunity for you to meet the team you'll be joining and ask them questions about the role and wider business.

Helping you shine

We are committed to helping you shine and show your full potential by making any changes you might need throughout your application. If you need an alternative way of applying for this role, support with understanding the role and its requirements, changes to be made to the way we hold our interviews, or anything else, then please reach out to us.

SMG are proud to be an equal opportunities employer

We are fully committed to providing equality in the workplace and ensure all opportunities for, and during employment, will be afforded to individuals fairly and irrespective of age, disability, gender, gender reassignment, marital or civil partnership status, pregnancy or maternity, race including colour, ethnic or national origins and nationality, religion or belief or sexual orientation ("the protected characteristics"). We want our organisation to reflect the diversity of our communities and we welcome applications from people from all backgrounds. More information on what we are doing can be found here.

Our full data retention policy can be found here. Got questions? Take a look at our FAQ's here.