Key Accounts Sales Manager - RETAIL
Location: UK Remote - West Yorkshire HQ
Package: £40k - £60k (Negotiable) + Car + Bonus + Benefits
Sector: Furniture, Homeware, Home Furnishing.
Role Overview
As the National Key Accounts Sales Manager, you will be responsible for nurturing existing relationships and driving new business opportunities within the home furnishing industry. Your primary focus will be on maintaining and expanding relationships with key accounts, identifying and acquiring new business opportunities, and collaborating with internal teams to ensure seamless service delivery. You will play a pivotal role in achieving sales targets, analysing market trends, and developing strategies for sustainable growth.
Key Responsibilities
- Develop and execute strategies to maintain and expand relationships with existing key accounts.
- Identify, prospect, and acquire new business opportunities within the national key accounts segment.
- Build and maintain strong business relationships with major bed and furniture buyers throughout the UK.
- Collaborate with internal teams to ensure seamless delivery of products and services to clients.
- Analyse market trends and competitor activities to identify opportunities for growth.
- Meet and exceed sales targets set by the company.
- Proactively nurture existing relationships and develop new opportunities to maximise sales and achieve sales targets and departmental KPIs.
- Manage and build long-term relationships with spending accounts, identify opportunities from existing customers, develop products, and plan for future growth while managing their day-to-day requirements.
- Proactively generate leads, qualify leads, and oversee new business sales cycles from end to end to drive proactive sales.
- Identify potential new customers and develop strategies around products and services to optimise sales and profit.
- Develop and execute account strategies to ensure the customer perception of value leads to high customer renewal rates.
- Manage all aspects of the sales process including lead management, discovery, negotiation, account care, and will play an integral role in the overall success of the sales team.
- Act as the main point of contact for direct opportunities and partner queries, ensuring timely responses and effective outcomes for all inbound queries from allocated accounts.
- Maintain accurate and up-to-date records on all account activity within CRM database and submit monthly reports on progress.
- Develop strategies to improve customer experience and build loyalty to the brand.
- Attend meetings, conferences, exhibitions as required.
- Proactively book showroom appointments to gain more business.
- Respond to any internal inquiries.
- Experience in working with online/offline retailers to develop strategies to increase sales and brand awareness.
Qualifications
- Solid B2B sales experience in the home furnishing / furniture industry with 2 years in account management and business development, demonstrating the ability to successfully meet set goals.
- Brand experience within retail.
- Strong sales and negotiation skills.
- Excellent communication and relationship-building skills.
- Proven ability to meet and exceed sales targets.
- Experience in the interior design industry or a related field.
- Strong organisational and time management skills with the ability to multitask and prioritise effectively.
- Commercial-minded with a constant focus on identifying revenue opportunities.
- Adhere to standard operating procedures.
- Natural multitasker and passionate for design.
- Proficiency in Microsoft Office Suite and CRM software.
- Bachelor's degree in business, marketing, or a related field.
- Proven track record in sales, with a focus on key account management and new business development.
- Exceptional sales and negotiation skills.
- Strong interpersonal and communication abilities, with a talent for building and maintaining relationships.
- Self-motivated with a results-driven approach.
- Ability to thrive in a fast-paced, dynamic environment.
- Previous experience calling on furniture buyers is highly desirable.
- Willingness to travel as needed.
Please note that due to the high volume of applications we receive, we are unable to respond to each applicant individually with detailed feedback.