£50K/yr to £58K/yr
England, United Kingdom
Permanent, Variable

Footwear Buyer

Posted by Zachary Daniels.

Footwear Buyer | Established - Senior | Circa £55,000 + Benefits | Manchester

Fuel your passion for footwear in a fast-paced, brand-driven buying environment.

What You'll Be Doing

As a Branded Footwear Buyer, you'll be the driving force behind building and delivering compelling, commercial, and trend-led branded footwear ranges. You live and breathe footwear, understand the nuances of branded assortments, and know how to turn data into sell-out collections. From strategy to store floor, you're all about creating the perfect line-up for our customers-across all channels.

Your Key Missions as the Buyer:

Planning & Strategy

  • Lead the seasonal strategy for your category-collaborating closely with the Head of Buying and Trading Manager
  • Present your vision to the Buying & Merchandising Director with confidence, aligning to our wider commercial goals
  • Analyse seasonal performance and market trends to inform data-led, customer-first decisions
  • Ensure ranges are tailored to store footprint, fascia, and channel needs, driving sell-through and limiting markdowns
  • Understand the branded landscape: from positioning and pricing to product mix and target customer
  • Use customer insight and trend forecasting to shape future range builds and category direction
  • Collaborate with Merchandising to produce detailed seasonal sign-off packs with clear sales and margin targets
  • Identify new commercial opportunities to grow market share and keep us ahead of the curve

Range Creation & Execution

  • Curate standout, brand-led assortments that speak directly to our customer profiles
  • Champion the critical path-ensuring range selections are delivered on time and with impact
  • Attend buying appointments, trade shows and brand meetings with a clear plan and purpose
  • Work with brands to develop exclusive or collaborative products that give us a point of difference
  • Build seasonal "go-to-market" strategies across store and online
  • Secure funding and support from brands to deliver meaningful marketing activations and in-store/online campaigns
  • Feed into VM and space planning to ensure premium presentation of your range
  • Partner with marketing teams to drive footfall and customer engagement with the right product, in the right place, at the right time

Trading & Performance

  • Monitor weekly KPIs and performance metrics to flag risks and opportunities
  • Drive in-season trading activity-including pricing, stock movement and marketing pushes
  • Contribute to weekly trading meetings and write monthly reports to inform future decisions
  • Work closely with Merchandising to ensure stock turns are optimised and profit is maximised
  • Regularly visit stores to assess product performance, presentation and local opportunities

Partnerships & Commercial Negotiation

  • Manage and build strong supplier relationships to drive value beyond just product
  • Negotiate commercial terms-think payment terms, returns, marketing support and margin improvements
  • Monitor supplier SLAs and ensure brand partners deliver against expectations

Leadership & Collaboration

  • Lead by example, promote collaboration across departments and champion a positive culture
  • Coach and support junior team members through regular feedback and development planning
  • Share best practices and contribute to a "right first time" mindset across the team
  • Encourage innovation and learnings to shape smarter buying practices

What We're Looking For

  • Proven experience in a branded buying role-footwear experience is a must
  • Commercially sharp, with strong planning, negotiation and analytical skills
  • Excellent brand awareness and understanding of customer behaviours and retail dynamics
  • Confident communicator with previous budget and financial accountability
  • Experience managing or mentoring junior team members is a bonus
  • A passion for product and a genuine love for footwear trends, brands and innovation

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