We are partnering with a boutique investment management firm who are leaders in the sustainability investment space. They are looking to hire a Marketing Campaign Manager into their London team.
Client Details
The client are leaders in the sustainability investment management space and are looking to hire a Marketing Campaign Manager into their successful and growing marketing team.
This role offers the opportunity to grow and develop.
Description
Key responsibilities of the Marketing Campaign Manager role:
- Campaign planning & execution: Lead the development and execution of integrated marketing campaigns targeting our retail audience.
- Ensure campaigns are aligned with business goals and drive measurable outcomes.
- Content creation & coordination:
- Create high-quality assets, including emails, landing pages, social media posts, and other marketing collateral in collaboration with designers and external agencies.
- Multi-channel delivery: Manage the delivery of campaigns across multiple channels including email, digital advertising, social media, and events to maximise reach and engagement
- Performance tracking & optimisation: Monitor and report on campaign performance using key metrics such as open rates, click-through rates, and lead generation.
- Use data insights to optimise campaigns and improve future performance.
- Stakeholder management: Liaise with internal stakeholders including sales, product, and compliance teams to ensure marketing efforts are aligned and compliant with regulatory standards.
- Budget management: Oversee the campaign budget, ensuring cost-effective strategies that maximise ROI.
- Lead nurturing: Implement lead nurturing processes through HubSpot and segmented email campaigns to convert leads into marketing qualified leads (MQLs).
- Market research & insights: Stay up to date with market trends, competitor activity, and audience behaviour to ensure campaigns remain relevant and impactful
Profile
The successful candidate for the marketing campaign manager role
- Excellent written and verbal communication skills.
- Strong project management skills with the ability to manage multiple campaigns simultaneously.
- At least three years of CRM experience (preferably in HubSpot).
- Data-driven mindset with a solid understanding of analytics and reporting
- Ideally will have worked in financial services
Job Offer
Competitive