We are looking for an ASSISTANT RETAILER MEDIA, who will be responsible for defining and implementing a media strategy for a global client.?
?Key Responsibilities:?
Key Responsibilities:
- Media Budget Management: Assist in managing the media budget for the client and help define priorities by making strategic investment decisions based on business priorities, consumer insights, and media data to secure sales targets.
- Media Calendar and Campaign Implementation: Support the definition and implementation of the media calendar and campaigns (including multi-brand/multi-division) to maximize acquisition and retention of consumers, building long-term profitable consumer relationships and growth.
- Media Spend Allocation and Optimisation: Help allocate and optimise media spend across different media levers.
- Campaign Experience: Ensure all campaigns provide a holistic consumer journey experience.
- Collaborative Forecasting and KPI Achievement: Work collaboratively with the brand and retailer teams to help define forecasting, meet KPIs, and generate incremental sales.
- Relationship Management: Assist in managing the day-to-day relationship with the retailer and media agency.
- Performance Analysis and Optimisation: Analyse performance data and provide strategic recommendations to gain insights and drive optimisation with the agency.
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