JOB TITLE: Brand Specialist - Nutrition
LOCATION: Office Based - Maidenhead
Pay rate: 35,000 per annum
Shift hours: 09:00 - 05:30
REPORTS TO: Marketing Manager
MAIN PURPOSE OF JOB
The Brand Specialist, client's Nutrition Division for the UK, is responsible for supporting the creation and development of effective marketing strategies to maximise profitability , market share and sales, and is fully responsible for delivering assigned initiatives with flawless execution.
This role sits within the Nutrition Division and plays a pivotal role within the marketing team working in close collaboration with Sales, Medical, Regulatory and the broader cross-functional team members as part of a High Performing Team.
MAIN ACCOUNTABILITIES
- Support the respective brand leads in the execution of the brand strategy and delivering on the tactical plan for the year to meet KPIs.
- Support the delivery of activation initiatives across a broad spectrum of the marketing mix including leading NPI projects as well as the creative development of sales and media assets.
- Support the design, delivery and analysis of the media plan, encompassing both offline and online channels.
- Track and articulate market performance, trends and developments in order to influence business strategy, identify future risks and opportunities and ensure the business is delivering upon its growth targets.
- Utilise excellent project management skills to work collaboratively with field sales reps, medical, regulatory, and supply teams to execute initiatives with success, as well as identify further opportunities / defence tactics.
Key Objectives
- Deliver sales targets
- Support brand plan tactical execution, and internal business reviews and reporting on brand performance
- Project manage delivery of marketing initiatives whilst learning and observing all client and Industry standards
- Support management of A&P brand budget
- Complete associated administration in line with client policies and procedures.
Qualifications and Experience
- A degree in marketing
- Excellent organisation, planning and project management ability
- Excellent verbal, written and interpersonal communication skills
- Dynamic, proactive, business and results-focused
- Analytical and data management skills, with ability to make sound commercial decision.
- Creative, resilient and agile individual with a can-do attitude that can respond to changing environments and use their initiative to make things happen.
- Team player capable of motivating and influencing others.
- Excel and PowerPoint skills preferable.
Technical Competencies
- Marketing: Proficient
- Business Analytics: Proficient
- Sales: Proficient
- Field Force Effectiveness: Proficient
Apply if interested @ or call
Randstad Business Support is acting as an Employment Business in relation to this vacancy.