Primary Tasks
Sales
- To identify requirements of prospective customers face to face, telephone enquiry or website enquiries.
- To ascertain a value of potential Part Exchanges.
- Demonstrate vehicles to customers after identifying customer needs.
- Provide test drive to legitimate prospects
- Agree retail price for new or used unit, taking account of relevant foreign exchange rates of new vehicles.
- Up sell appropriate accessories, finance, warranties and service packs - pass on further investigation required to Sales Administrator.
- Take deposit and raise sales order with one copy given to the customer - confirm work required in order to prepare vehicle for collection (Pre Delivery Inspection, conversion, bespoke requirements). Agree an estimated or desired collection date with customer.
- Collect information required for any financial arrangements from the customer and see through to completion, whether dealing direct with the Finance House or through Broker.
- Communicate regularly with customer during preparation period on confirmation of collection date and time.
- Either at point of sale or once delivered, inspect PX vehicle and ensure as described / agreed.
- Take any approved balance payment and handover vehicle with customer in formal handover process - critical to provide high quality customer experience.
- Understand and carry out the correct and legal procedures of selling motorhomes
- Understand and carry out all company policies and procedures pertaining to the sales transaction.
- Follow vehicle test drive procedures at all times.
Prospecting
Exhibitions
- Attend exhibitions and promote vehicles for sale during events.
- Wherever possible, secure deposits on vehicles
- For all prospects, always take customer information on contact sheet and ensure call back within a week of the show
Other Leads
- Obtain leads from website and suppliers - Live Events used by Keyloop.
- Contact prospects by phone to discuss requirements.
Key Measureables
- Vehicle units per month are met - Sales
- %/£ accessories per sale - up-selling skills
- £/Profit per month - profitability
- % conversion of leads to sale - quality of lead / skill of selling technique
- Sale time from initial contact - closing ability (accepting customer motivation)
- Target leads and / or sales per show - exhibition performance.
- % time spent selling and prospecting - time & priority management
Core Skills & Knowledge
- Technical & product knowledge to provide credibility to sale
- Professional and customer orientated manner to reflect the size of the transaction
- Time & Priority Management to maximise productivity.
- Energy and drive to avoid procrastination and maximise sales time.