Description
Exciting Opportunity: Digital Marketing Assistant
Location: Leeds
Salary: £28,000 - £30,000
Type: Full-Time, Permanent
Reporting to: Marketing Manager
About the Role:
Are you a proactive Digital Marketing Assistant ready for a new challenge? UBT are working with a growing family SME business and are now looking to recruit a Digital Marketing professional on a permanent basis. You will be part of a dynamic team leading PPC campaigns, create engaging content, manage social media, and analyse performance metrics in a fast-paced environment.
Key Responsibilities:
Website Management (CMS):
- Maintain website updates, health, and security.
- Drive traffic with SEO-friendly content.
- Craft product listings and publish blogs.
- Align promotions with digital marketing campaigns.
- Manage customer onboarding and custom catalogues.
- Oversee multiple websites on various platforms.
Digital Marketing:
- Execute email campaigns, PPC (Google and Meta), social media, and SEO.
- Lead PPC campaigns to optimise ROAS.
- Create and schedule digital content for promotions and events.
- Manage social media accounts and engage followers.
- Measure and report on campaign performance.
- Analyse trends to optimise spending and performance.
- Ensure GDPR compliance.
- Maintain mailing lists and CRM databases.
KPIs:
- Drive website traffic and improve performance metrics.
- Optimise paid ads for high ROAS.
- Increase social media growth and engagement.
- Deliver projects on time and within budget.
Requirements
- Minimum 2 years' experience working in a digital marketing role, preferably in a B2B environment
- Highly experienced in Wordpress CMS, specifically WooCommerce
- Excellent HTML & CSS knowledge
- Experience in managing Paid Search campaigns, specifically Google & Facebook Ads
- Strong understanding of SEO best practices to monitor and grow organic search performance
- Strong analytical skills with the ability to create and interpret performance reports (GA4, Google Ads, Meta Business Suite)
- Understanding of GDPR to ensure compliance across all digital activity
- Understanding of Social Media best practices
- Excellent copywriting skills
- Microsoft office, specifically Excel
Desirable experience:
- Experience using Mailchimp
- Experience using Adobe Suite
- Experience using project management software such as Jira
- AdWords and GA certification are an advantage
- Experience using ERP systems such as Sage 200 & Intact
- Experience using CRM systems such as Salesforce
Benefits
- £28,000 - £30,000 per annum
- Bonus Scheme offered to all staff (this is based on the overall performance and paid quarterly)
- Free Breakfast every day
- Get your birthday off as an additional holiday
- Annual off-site team building events
- Monthly full team meetings
- A positive team culture. Team Recognition. Team Gift
- Family Owned - work with people who really care about each other and our customers.
- It's more than a job, you're part of the journey.
- Training Opportunities - both in house and external courses