£28K/yr to £35K/yr
Coventry, England
Permanent, Variable

Marketing Executive - Product Marketing - Coventry

Posted by Owen Daniels .

Role: Marketing Executive

Location: Coventry

Hours: 37.5 per week

Travel: UK & Europe

An opportunity for a Marketing Executive has become available with an established manufacturing business in Coventry. As the Marketing Executive within this role, you will be joining a world class business whose products have an excellent reputation worldwide.

You will be responsible for managing successful marketing campaigns and producing first class marketing material which includes managing social media and online content, producing media for events and exhibitions, new product launches, as well as producing bespoke material for business proposals.

Marketing Executive - Role & Responsibilities:

  • Define, develop and implement marketing plans and roadmap.
  • Manage social media channels to grow product awareness and customer base.
  • Support development of value maps for product groups through thorough understanding of market requirements, competitive context, pricing positioning, in conjunction with Product Management team members.
  • Develop range of communication and marketing support materials for all markets, tailor as required, to convey this positioning.
  • Work with Product Management to define and develop suitable channels to market.
  • Organisation and co-ordination of events, attendance at trade shows, product launches, etc.

Marketing Executive – Skills & Experience Required

  • Proven commercial experience within marketing roles, gained within a fast paced and competitive market.
  • Track record of creating successful marketing material which includes digital, video and print content.
  • Experience of developing and managing marketing plans
  • Strong experience of managing and developing engaging social medial content
  • Excellent stakeholder management including product managers and external customers
  • Experience gained within a B2B environment is preferred
  • Strong analytical skills with ability to collect and review market data
  • Photo and Video editing skills.
  • Full UK Driving Licence with ability to travel across the UK and into Europe for events and exhibitions.

If this Marketing Executive role sounds like it will be a great opportunity for you, and you have a proven background in marketing, then please apply now with your latest CV.

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