Hybrid Role - 3 office days and requirement to travel to client meetings
The Candidate is seeking a talented and experienced Head of Marketing to join a dynamic healthcare organisation. The ideal candidate will be responsible for developing and implementing innovative digital marketing strategies that drive business growth and enhance brand visibility.
Key Responsibilities:
- Develop and execute comprehensive digital marketing strategies aligned with business objectives.
- Oversee digital marketing agencies and manage campaigns across PPC, SEO, and paid social.
- Optimise website user experience to increase conversions and customer engagement.
- Manage CRM campaigns, develop content strategies, and nurture customer relationships.
- Collaborate with cross-functional teams to ensure alignment of digital marketing efforts with overall business goals.
- Analyse performance metrics to measure ROI and optimise digital marketing effectiveness.
- Manage the digital marketing budget to maximise return on investment.
Requirements and Skills:
- Minimum 5 years of experience in digital brand management, preferably in a lead generation business.
- Strong understanding of digital marketing channels, including PPC, SEO, social media, email, and performance marketing.
- Strong B2C experience
- A confident manager and leader
- Experience working in a private equity environment would be desirable.
- Commercial acumen and ability to identify market opportunities and challenges.
- Proficiency in digital analytics tools such as Google Analytics and social media analytics platforms.
- Excellent project management skills and ability to work calmly under pressure.
- Strong teamwork and leadership skills to collaborate with internal and external stakeholders.
- Excellent verbal and written communication skills.
- Experience with WordPress CMS is a plus.
Benefits:
- Competitive salary with performance-based bonus.
- Flexible working arrangements.
- Professional development opportunities.
- Comprehensive health and wellness benefits.
If you are a passionate and results-oriented marketing professional, we encourage you to apply.
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Please note due to high volumes of applications unfortunately we are not always able to respond to all unsuccessful applicants. However we wish everyone who applies the? very best with their job search.?