The right candidate will have ...
- A solid understanding of the use of a range of social media platforms, with an eye for organic content.
- Strong copywriting and editing skills, from knowing how to write a successful tweet to using effective storytelling techniques.
- Creative skills for contributing new and innovative ideas.
- Strong communication and people skills for articulating ideas to colleagues and customers.
- Excellent team working, collaboration and networking skills.
- Organisational skills, with the capacity to prioritise and work across multiple projects.
- Project and campaign management skills.
- The ability to work well under pressure to meet deadlines.
- Skills in data analysis and interpreting statistics.
- Online community management and customer service skills to strike the balance between publicity and stimulating direct discussion with potential and existing customers.
- An eye for detail and the ability to work accurately.
The responisibilites are as follows
- Develop creative and engaging social media strategies.
- Develop, implement, and optimise digital campaigns that promote our network of customers using social media with the opportunity to learn Google Ads.
- Manage the day-to-day handling of all social media channels such as LinkedIn, Facebook, Twitter, Pinterest, Instagram, TikTok and YouTube, adapting content to suit different channels.
- Oversee, plan, and deliver organic content across different platforms using scheduling tools such as Sprout Social.
- Create engaging multimedia content across multiple platforms including reels and TikTok videos.
- Form key relationships with influencers across the social media platforms.
- Undertake audience research.
- Manage and facilitate social media communities by responding to social media posts and developing discussions.
- Monitor, track, analyse and report on performance.
- Research and evaluate the latest trends and techniques.
- Maintain and monitor keyword bids, budget caps and other analytical metrics.
- Analyse competitor activity.
- Recommend improvements to increase performance.
- Set targets to increase brand awareness and increase customer engagement.
- Educate other staff on the use of social media and promote its use
- Encourage collaboration across teams and departments.
- Opportunity to manage our social media sponsored ads and Google Ads (PPC). Full training provided.
Perks of the role
- Monday - Friday position
- Free on site parking
- Pension
- Competitive Salary
- Company events / socials
The Recruitment Co. is an equal opportunities employer and we're committed to diversity and inclusion in the workplace.