Summary:
- Want to drive the growth for our established best-in-class recruitment product - Early Careers RPO? We're rapidly winning market share from our competitors and have a huge opportunity for a hungry, ambitious salesperson to generate massive revenue for our fast-growing SME.
- Sanctuary Graduates, the Early Careers and Diversity Experts, seek an ambitious business-to-business marketing professional with some pre-existing b2b marketing experience to join our business development team.
- This is a straight marketing position delivering warm leads for the business development team to convert into clients - there is no telephony involved.
- We offer a high-growth, high-yield position within our growing business, with 1-1 support and learning opportunities with Sanctuary's MD and Director of Recruitment Sales, who'll guide you to success.
Sanctuary Graduates (The Early Careers and Diversity Experts)
- We are the leading early careers and diversity recruitment experts - we help 100s of employers reach, attract and recruit the best graduates, interns and apprentices across all sectors.
- We have built student networks and university and school partnerships to deliver businesses the early careers talent they need.
- Partnered with the Social Mobility Foundation, we are passionate about, and thought leaders in, diversity within Early Careers.
- We are a rapidly growing scale-up business with an impressive array of happy, long-term clients including KPMG, ghd, Mu¨ller, Stagecoach, Markel Insurance, Baillie Gifford, JDE and many more.
What is the role?
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Main Responsibility: Generating income
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Design (improve existing) and deliver a multi-channel marketing strategy aimed at bringing new employer clients into the business for our brilliant operational teams to deliver the recruitment to
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Deliver warm leads of interested employers for our Business Development team to close into client relationships
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You will be reporting to the Business Development Director
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Responsibilities include:
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Lead generation
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Consistent, insight led email marketing outreach via our marketing platform (Brevo)
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Managing Google advertising and collaborating with our PPC specialist
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Managing client facing social media channels including LinkedIn, Facebook, Instagram, Dripify (LinkedIn automation) and TikTok
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Managing our lead data platform Apollo
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Creating compelling copy for our target audience
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Improving and checking BD Director's copy
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Drawing conclusions and analysing our marketing effectiveness - from open rate, clicks, conversion and sales data working with the BD director
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Managing and keeping our database of leads up to date
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Our lead database is our biggest asset so must always be accurately
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All leads must have clear statuses with relevant actions to unlock the value from every lead
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Being creative to unlock new lead generation opportunities and in-time creating and managing the full marketing eco-system for the business
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Secondary responsibility: Supporting with the wider marketing of the business
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Supporting with wider marketing strategy of the business including
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Managing, and generating content for, our social media channels
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Student facing marketing and content in order to deliver more student registrations to our talent database
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Follow trends and latest media events to produce first class reactive marketing on our socials
Person Specification
- B2b Marketing Experience: Clear experience in b2b marketing with proven success in delivering revenue and reaching targets and can hit the ground running
- Quick learner: Someone looking to quickly absorb the specialist knowledge around them to be able to market our products in a short time frame
- Positivity: A can-do character, to rub off on colleagues and clients
- Progression: Keenness to grow the business and the team around them with a growth mindset and intuition for delivering results
- Initiative: always finding a way to deliver
Why should you apply?
- People - we have a lovely culture in our Norwich office
- Bonus - you will earn bonuses for sales delivered from your marketing activities
- Socials - we have regular socials, team days and weekends away. We also have regular business-wide monthly and seasonal celebrations and dedicated social secs who organise fun socials.
- Subsidised gym membership - you will have subsidised access to our in-office gym.
- Discounted office restaurant - enjoy our rooftop restaurant which is discounted for Sanctuary employees.
- Holiday & day off for your birthday - you will 25 days annual leave and we will give you the day off for your birthday to celebrate!
- Private healthcare - your wellbeing is a priority of ours and you will have access to Vitality private healthcare, with endless benefits.
- Pension scheme - we will provide a paid pension during your time at Sanctuary.