Marketing Coordinator

Client

Local Authority in Ealing

Job Title

Marketing Coordinator

Pay Rate

£22.90 an hour PAYE

Hours

35 hours Mon to Fri (09:00:AM - 05:00:PM)

Duration

3 Month Contract

Location

Hybrid working -2-3 days a week based in Perceval House,Ealing

Description

Purpose of role:

• To raise the profile of Ealing's fostering services with the aim of recruiting sufficient carers to meet the diverse needs of children needing to be away from their families either on a short term or permanent basis.
• To be responsible for a wide range of marketing activities.

Key accountabilities:

• Work with team and operations managers to identify, plan and deliver marketing campaigns required to raise the profile and increase the number of carers for the fostering service.
• Work with managers across the fostering service to identify marketing requirements to meet service business objectives including improved perceptions, increased awareness, increased number of carers, and change in beliefs and perceptions.
• To advise and ensure that corporate standards are maintained in all marketing and promotional activities within the service.
• To assist in the development of detailed, costed marketing plans and strategies for each campaign or activity.
• To help manage budgets associated with campaigns with the Marketing Lead.
• Work with the Marketing Lead and Marketing and Communications including, Print-Out, Media Officers, Communications Officers, Web Co-ordinators to develop and deliver Marketing and Communications activities.
• To contribute to the research, analysis of data and writing and production of a range of publications, newsletters, leaflets, profiles and other materials for marketing purposes.
• To commission a range of print and design services and other marketing campaign materials through internal and external suppliers.
• To plan, organise, execute and attend events (including 'word of mouth' events around the community), both public and internal.

Essential Knowledge/skills:

1. Detailed knowledge of the diverse marketing requirements and techniques required by a local authority and its operational services, specifically in relation to fostering.
2. Able to assist on the preparation, and deployment of marketing campaigns and recommend the most appropriate marketing mix in each case.
3. Able to produce detailed briefs for the design and production of marketing campaign materials.
4. Able to understand complex numerical and other data and make recommendations on the appropriate marketing response.
5. Able to be creative and innovative in identifying and instigating opportunities for for the devlopment of the fostering service and performance through marketing techniques.

Adecco acts as an employment agency for permanent recruitment and an employment business for the supply of temporary workers. The Adecco Group UK & Ireland is an Equal Opportunities Employer.

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