I am seeking an experienced and innovative Brand Manager with a background in luxury goods to join a growing e-commerce company. The Brand Manager will be instrumental in driving the development and execution of our brand strategy, promoting our luxury goods, and enhancing our brand reputation. This role requires a strategic thinker who can collaborate with cross-functional teams and maintain relationships with key stakeholders.
Day to Day of the role:
- Develop and execute a comprehensive brand strategy that promotes our luxury goods and enhances brand reputation.
- Establish and maintain relationships with suppliers, designers, and industry professionals.
- Conduct market research and analysis to identify growth opportunities and inform brand strategy and product development.
- Gain a deep understanding of our target audience to drive brand relevance and resonance.
- Collaborate with marketing, social media, and e-commerce teams to ensure brand consistency and alignment.
- Develop and manage brand campaigns and initiatives across all channels, including email, social media, advertising, and events.
- Analyse the success of brand campaigns and initiatives, using data to continually optimise our brand strategy.
- Stay abreast of industry trends and emerging technologies, incorporating these into our brand strategy to drive innovation.
Required Skills & Qualifications:
- Extensive experience in brand management, specifically within the luxury goods sector, and preferably in e-commerce or the fashion industry.
- Strong business acumen with the ability to develop and execute comprehensive brand strategies.
- Proven track record of working collaboratively with cross-functional teams.
- Experience in developing and executing successful brand campaigns and initiatives.
- Outstanding communication and interpersonal skills.
- Strong analytical and problem-solving skills, with a data-driven approach to measuring success and optimising strategies.
Benefits:
- Competitive salary and performance bonuses.
- Opportunity to work with a dynamic and passionate team.
- Access to the latest industry trends and technologies.
- A creative and innovative work environment.
- Professional development and career growth opportunities.
Apply now for immediate consideration!