Job Title: Marketing Campaign Manager - B2B2C
Reporting to: Head of Marketing
Department: Marketing and Product Management
Location: Warwick Office - Hybrid working with 4 days in the office per week
About the company
SF Recruitment are supporting a globally operating company and a European leader in the field of sanitary products to recruit a Marketing Campaign Manager for a fixed-term until December 2025. They operate as an integrated group with a strong local presence in most European countries, providing unique added value in sanitary technology and bathroom ceramics. This company has a long tradition of quality, reliability, and innovation.
About the role
As a Marketing Campaign Manager, you'll use your marketing expertise to work with the Head of Marketing and be fully involved in the development and implementation of the channel marketing strategy to support the achievement of the company's short and medium-term objectives. Your focus will be to support the Head of Marketing in carrying out all planned activities on schedule and within budget. You will work with third-party suppliers, Group Marketing, Product Management, and be fully supportive of the sales teams operating within your sectors. You will be knowledgeable about your channels and sectors and have a good understanding of products, customers, trends, and competitors.
What will you do
- Support the Head of Marketing to implement the annual marketing plan for your sectors.
- Undertake all activities within agreed budgets and in a timely manner.
- Support in the development of market-leading, creative, and engaging campaigns that focus on ROI.
- Produce brochure collateral and copywriting.
- Review all relevant Group-produced marketing material for its suitability for the UK market and adapt accordingly.
- Work closely with retail partners and third-party contractors to deliver showroom fit-out projects.
- Collaborate with agencies to deliver agreed communication material and activity that is fully in line with our CD and brand guidelines.
- Support in the delivery of events and exhibitions for your sectors, working closely with the Marketing Operations Manager.
- Build strong relationships with the sales teams that operate within your sectors and provide them with a first-class and responsive marketing support service.
- Meet with customers to gain first-hand knowledge of their requirements and build relationships.
- Support the production of monthly KPI reports and report to the Head of Marketing, Product and Marketing Director, and wider executive team.
- Make full use of CRM to engage new and existing customers.
- Keep your finger on the pulse in terms of marketing and industry trends.
Requirements
- Experience in copywriting and proofreading for online and in print.
- A minimum of 3 years' experience in a Marketing role.
- Experience in managing and delivering social media marketing activity.
- Experience in implementing a marketing communications plan.
- Excellent written communication.
- Confident communicator.
- Hands-on and operational.
- Computer literate - Microsoft packages including Outlook, Word, Excel.
- Experience in working with sales teams.
- Experience in working with CRM.
- Able to work in a team.
- Ability to follow processes.
- Self-motivated and have a proactive approach to work and the ability to work to targets and deadlines.
- Organised, methodical, and a keen eye for detail.
Desired
- Passion for marketing.
- Demonstrable experience of creativity.
- Experience in working in a similar industry.
- Experience in managing and creating website content.
- Knowledge of creating email contact cycles.
Benefits
- Flexible working hours for a positive work-life balance
- A focus on your health and well-being with a dedicated yearly well-being calendar and a team of dedicated mental health support advisers
- Rated 'very good' by Best Companies
- The ability to buy and sell holiday
- Bonus, pension and company shares schemes