Our client is seeking a Marketing and Content Executive. The role will be based in Maidstone but 1-2 times a week you will be required to travel to Leatherhead and the Covent Garden offices - expenses when going to other sites is paid by the employer.
The role requires a car driver with their own transport - free parking is available at Maidstone and Leatherhead.
The Marketing and Content Executive is responsible for marketing virtual, live and hybrid events. The role works cross-functionally with other events, conferences and editorial team members to bring our events to life by introducing strong marketing campaigns, creating written and visual content, and promoting this content using the most appropriate platform. You will also liaise with the sales team to ensure value is generated from your efforts.
Marketing and Content Executive Experience and skills
This role would suit either a junior candidate - where training will be given - or a more experienced marketing executive with knowledge of B2B marketing campaigns.
The successful candidate will have a great eye for detail, enjoy working in a fast-paced environment, work well in a team and have the confidence to take responsibility when required.
- Fantastic organisational skills and attention to detail
- Excellent communication, teamwork and relationship building skills
- Knowledge of B2B marketing
- Experience of HTML and Adobe Suite
- Knowledge of mass email systems (e.g.: Mailchimp, Campaign Manager, MooSend etc)
- Excellent written English and ability to write content for articles, press releases, adverts etc
- Experience of creating and managing marketing campaigns
- Social media management and marketing
- Knowledge of Wordpress or similar content management systems
- A degree (or equivalent) in marketing or equivalent experience
- If required able to travel abroad - valid passport required
- Create, manage and analyse digital and print marketing campaigns
- Drive interest, registrations, entries and attendance to our live and virtual events
- Write engaging marketing content, including newsletters, blog posts, articles, advert copy, and social media posts
- Design campaign materials utilising Adobe applications and collaborate with our design team to create new fresh ideas. Including html emails, banners, print adverts, press releases and general promotional materials
- Develop strong relationships with internal and external stakeholders, including digital, editorial and sales teams plus steering committees, judges, speakers, external event planners and media companies
- Attend conferences and events in the UK and abroad
- Work with the database team to manage contacts and mailing lists
- Produce high quality events material in print and digital formats (e.g.: online graphics, tickets, brochures, pop-ups, any further sponsored material)