I am working with an award winning agency who are looking for a Strategic insights specialist to work alongside the Account Management team in providing strategic analysis on digital marketing trends to support digital strategy creation & execution. This is the perfect role if you have previous Marketing Account Management experience but maybe don't want the client relations aspect of the position..it's a unique opportunity! You must have a great understanding of all things digital and be able to analyse digital marketing channels and you'll be rewarded with a great opportunity to carve out a great role with the chance to make it your own.
A bit about the role:
- * Help the AM team translate clients' business goals into a clear strategy
- * Help the AM team create strategic digital roadmaps
- * Help build the collateral for Business Reviews that consider opportunities for cross-channel collaboration and identifying upsell opportunities.
- * Proactively seek growth opportunities for industries and report this back to the AM & COMBAM team.
- * Work closely with the Strategic Account Managers and COMBAM team to create proposals for current and potential clients based on your strategic research and observations.
- * Work closely with various teams to understand the latest innovations, updates, and best practices and report back to the AM team for them to include in communications
- * Support Account Directors and Head of Client Experience with industry and pod updates that support client growth
- * Develop processes and workflows to help keep the AM team up to date on industry news and trends to monitor.
What we need from you:
- * A passion & aptitude for Digital Marketing
- * A keen interest in marketing research and looking at things from multiple angles.
- * Google Analytics, Google Ads certified, Microsoft Ads certified & Meta certified a plus
- ** Experience using Google Analytics, Google Ads, Meta, LinkedIn, Screaming Frog, SEMRush, Wincher, and Google Search Console.
- * Proven organisational skills ? Exceptional communication and presentation skills
- * Proven track record managing client requirements. This includes both planning and managing multi-disciplinary campaigns, and also ad-hoc work.
This is a hybrid position and would require you in the office 3 days a week. If you would like to find out more about the position and have great digital knowledge and like client relations then I can't wait to hear from you!