- Job Title: Senior Digital Media Executive
- Level & Responsibility: This role might be better known as Junior Digital Media Manager / Senior Digital Marketing Executive in other businesses_._
- Salary: £40,000+ (depending on experience), plus our 10% discretionary bonus.
- Location & Hybrid Working: London, flexible working pattern with the majority of the team coming to the office 1/2 days per week.
The role
We are looking for a Senior Digital Media Executive to join our central Media team at SMG. In this role, you will work as a digital specialist and be responsible for activating paid media campaigns (Programmatic and Social) across multiple agencies and partnerships within the SMG family. Under the guidance of senior team members, you will have ownership of campaigns, and their activation, optimisation, and troubleshooting. You will also build relationships with key stakeholders across the business, whom you will work closely with when planning campaigns.
Why SMG?
We are dedicated to supporting our employees to be the best version of themselves both inside and outside of work. We have an extraordinary culture built by exceptional people and it's because of this that we've been recognised by Best Companies within the top 5 best Marketing & Media agencies to work for, with a World Class and Outstanding accreditation across the past 2 years.
We are also dedicated to continuously reviewing and improving our benefits package to offer the best that we can for our people. We have a whole page dedicated to our benefits here, but here's some of our favourites...
10% discretionary bonus scheme
£1,800 yearly wellbeing fund (on top of your salary!) towards your personal wellbeing and passions
4 additional Wellbeing Days - one to be taken each quarter, dedicated to focusing on your wellbeing
£500 yearly "Uni Fund" towards learning and development
Free headspace subscription
4pm Friday finishes all year round
Two fully paid conferences a year at Summer & Winter, as well as a dedicated team that put on activities and celebrations throughout the year
Why you?
In line with our company values, within your role you'll want to stay honest, stay hungry, stay foolish, and most importantly, have fun! More specifically, you'll have / be:
- Experience in a growing FMCG, retail, or media environment (preferable).
- Experience in media buying (Social, and/or Programmatic Display).
- Preferable platform experience (Meta, and/or trade desk).
- Experience running lower funnel ROI campaigns is essential (CPA, ROAS, ROI).
- Familiarity with digital performance metrics.
- Intermediate Excel skills.
- Strong analytical skills and attention to detail.
- Ability to work in a fast-paced environment, prioritising tasks across multiple projects and agencies.
P.s. we try really hard to make sure that we list only essential criteria here, BUT if you think you can do an amazing job, yet don't have every single thing on this list, we'd still love to hear from you.
What you'll be doing
We pride ourselves on creating challenging and exciting opportunities, meaning that no two days are the same. However, here's an idea of what your responsibilities will look like:
- End-to-end ownership of 1PD campaigns, including activation, pacing, optimisation, and reporting.
- Identify areas of improvement within the campaign process and create mid / end campaign reports.
- Interact with planning, insights, and client teams as necessary on campaign planning and improvement opportunities.
- Work with the data science teams and insights to deliver the necessary setup approach, ready for uplift measurement.
- Work with the planning team on 1PD briefs, assisting with decision-making across audiences, platforms, and ad tech.
- Work with planning, insights, and digital media managers to assist with PCA creation and delivery.
- Alongside the Digital Media Manager, discover new platforms and partnership opportunities and attend client calls where necessary.
- Help with platform onboarding and any technical implementations.
- Offer support to the wider media team as required, helping with related queries and wider team responsibilities.
- Keep pace with industry trends and proactively support driving forward new opportunities and propositions.
The process
- We will invite you to a first interview which we try to keep relatively informal, so it gives you the opportunity to share your authentic self. The hiring team will be looking to understand more about your experience and why you're interested in working with us.
- There will be a second interview which will last a little longer, and involve some form of task to showcase your ability to do the role.
- We then invite you to a meet & greet which is an opportunity for you to meet the team you'll be joining and ask them questions about the role and wider business.
Helping you shine
We are committed to helping you shine and show your full potential by making any changes you might need throughout your application. If you need an alternative way of applying for this role, support with understanding the role and its requirements, changes to be made to the way we hold our interviews, or anything else, then please reach out to us.
SMG are proud to be an equal opportunities employer
We are fully committed to providing equality in the workplace and ensure all opportunities for, and during employment, will be afforded to individuals fairly and irrespective of age, disability, gender, gender reassignment, marital or civil partnership status, pregnancy or maternity, race including colour, ethnic or national origins and nationality, religion or belief or sexual orientation ("the protected characteristics"). We want our organisation to reflect the diversity of our communities and we welcome applications from people from all backgrounds. More information on what we are doing can be found here.
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