A fantastic opportunity has come up for a marketing executive to work with a fast-growing packaging company with over 20 years of experience in the packaging machinery and consumables industry. My client offers environmentally friendly packaging to a wide range of services in to markets such as food service, supermarkets, industrial and fresh produce.
Marketing Executive
£30,000 to £35,000
Peterborough
In return our client is offering an excellent career path, £5000 bonus, 23 days holiday+ bank, Pension, and laptop.
Responsibilities
- Pushing the company's name to generate new business from various media outlets etc.
- Experience of starting from scratch and building a marketing platform
- Developing and implementing SEO strategies
- Optimising website content using on page, off page, and technical SEO skills, ensuring consistent brand identity and tone of voice
- Development of content that resonates with the target audience
- Google Ads management including the design, implementation and optimisation of campaigns to align with seasonal activity while keeping within budget
- Designing and implementing lead generation campaigns for specific areas of the business including meeting and conference rooms and weddings
- Measurement and reporting of key website performance metrics
To be successful in this role, you will need to demonstrate the following skills and knowledge:
- Knowledge of the wider marketing landscape and channels
- Would require a well-rounded individual as this is a new role for the company
- Experience with Google Analytics and Google Ads
- Building and strengthening relationships with internal and external teams within the business
- Experience of PPC
- Time management and organisational skills, and the ability to manage multiple tasks
- Knowledge of paid search techniques and SEO best practices
- The ability to work collaboratively with multiple key stakeholders
- A genuine interest in digital marketing trends and techniques
If you are interested in what you have heard, then please contact or call me on for information.