Events & Seminars Manager
- £35,000 annual salary
- Quarterly bonus of £2,500 (£10k a year)
- Full-time
- Office-based
- Hinckley, Leicestershire
We are working with a national business compliance company that offers expert advice on HR, Employment Law and Health & Safety to business owners across the UK. As a group, they are the global leader in HR consultancy and software with over 130,000 Group clients worldwide.
They are currently looking for an Events & Seminars Manager to join their busy team and make some positive changes in their events processes.
About the job:
In this role you will be responsible for taking ownership for the company's existing events and seminars team. You will own, review and deliver every element of the events programme with a goal of making improvements and taking it to the next level.
Main Duties & Responsibilities
- Directly supporting the Head of Events
- Growing the events business via webinars and seminars
- Meeting KPI's
- Managing the team to deliver your strategy and events programme for the financial year
- Reviewing every element of the events process and making recommendations in all areas
- Managing 12 virtual webinars per quarter with the scope to grow rapidly
- Writing initial briefs with the marketing team to ensure events generate engagement from the right audience, supporting associations, partners and more
- Assisting with software such as Marketo, developing newsletters and a variety of email communications
- Reviewing invitations, data and how attendance to events is currently driven and making recommendations to enhance the effectiveness from a cost, attendee and conversion perspective
- Recruiting, training and managing speakers who deliver the seminars
- Supporting and training the events team to enhance performance
- Reviewing the content of events and ensuring they are engaging, educational and drive sales opportunities
- Regularly attending events and trialling new approaches and ideas based on findings
- Keeping up to date with industry knowledge and external event offerings, ensuring the company remains at the cutting edge of seminars and webinars
- Working with Marketing, PR and external agencies to strategize and maximise exposure and attendance to events
- Working with the field sales management team to ensure they are managing the events in the correct way
- Writing and proof-reading any marketing documents
- Working with internal and external teams to produce quality event collateral that maximises response and speaks to/engages with the target market
- Maintaining reliable and accurate management information on all seminars and events
- Assisting the Head of Digital Growth in reviewing and updating marketing and brand material
- Maximising the use of social media to drive awareness of events
- Regularly reviewing tools and digital resources to maximise attendance
- Attending quarterly sales conference and reporting and updating on the performance of events
You
- Previous experience managing and delivering seminars and webinars
- Ability to motivate, lead and coach a team with a focus on driving results and improvement
- Exceptional organisational and planning skills
- Commercially focused
- Enjoys hitting targets
- Ability to work in a fast-paced, entrepreneurial environment
- Strong attention to detail, resourcefulness and initiative
- Effective decision-maker
- Exceptional communication and presentation skills, written and verbal
On Offer
- £35,000 annual salary
- £10,000 yearly bonus
- Office-based in Hinckley, Leicestershire
- Full-time
- Fantastic company benefits