Reed Marketing and Creative are seeking a Marketing Officer to join a prestigious business in Bristol. This role is crucial in creating, delivering, and evaluating marketing activities and communications that promote the business. With a strong focus on digital marketing, the Marketing Officer will work closely with the Marketing Manager to drive the development of digital engagement strategy.
Benefits:
- £28,000 - £32,000 per annum, depending on experience
- Contributory pension scheme with generous employer contributions.
- Lunch provided on-site.
- Free parking.
- Use of the gym and heated swimming pool at designated times.
- Access to free fitness classes.
- Pension membership.
Day to Day of the role:
- Implement and develop the business' digital media strategy.
- Maintain and develop the website, optimising SEO.
- Coordinate digital content projects and produce engaging short-form video content.
- Analyse and report on the performance of digital advertising campaigns.
- Manage social media accounts, ensuring a consistent supply of content.
- Produce a detailed annual content calendar for social media.
- Assist with graphic design work and the creation of visual assets.
- Plan and deliver photographic assets, including ad hoc events and professional photoshoots.
- Act as a guardian and ambassador of the brand, ensuring consistent adherence to brand guidelines.
- Manage marketing collateral stock and source promotional materials as directed.
Required Skills & Qualifications:
- Proven experience in content creation across various formats and channels.
- Strong experience managing social media platforms for audience engagement.
- Familiarity with website Content Management Systems.
- Understanding of data protection principles and safety and security issues in schools.
- Proficiency in Meta and Google Analytics.
- Proficient IT skills, including a good knowledge of Adobe Creative Cloud (InDesign, Photoshop, Premiere Pro, After Effects) or similar alternatives
- Experience with Canva, Hootsuite, and Adobe Creative Cloud is desirable but not essential