I am seeking a Digital Marketing Specialist to join a thriving Margate based company whose products are featured in stockists nationwide. This is an exciting new solo marketing role, perfect for someone ready to take the reins and transition the marketing function in-house after historically using agencies. The ideal candidate will have excellent SEO knowledge, experience with paid advertising, and a flair for content creation.
Day-to-day of the role:
- Develop and implement SEO strategies to enhance online visibility and drive organic traffic.
- Manage and optimise paid advertising campaigns across various platforms.
- Create compelling content for digital channels that resonates with our audience and aligns with brand messaging.
- Analyse and report on the performance of digital marketing activities, making data-driven decisions to improve results.
- Collaborate with internal teams to ensure a cohesive brand experience across all customer touchpoints.
- Stay up-to-date with digital marketing trends and tools, continuously seeking opportunities for innovation and improvement.
Required Skills & Qualifications:
- Proven experience in digital marketing, with a strong focus on SEO and paid advertising.
- Ability to create engaging content for a variety of digital platforms.
- Strong analytical skills to measure and optimise marketing performance.
- Familiarity with digital marketing tools and analytics platforms.
- Excellent communication and organisational skills.
- Self-motivated with the ability to work independently in a solo role.
Benefits:
- Competitive salary based on experience.
- Hybrid working model with 3 days in the office and flexibility to work from home.
- Opportunity to shape and grow the marketing function within the company.
- Be part of a dynamic team in a company with a strong presence across the nation.
If you are passionate about digital marketing and excited to take on a role with significant impact, we would love to hear from you.