Data Scientist - Lead Generation & Prospecting
Contract Role - Inside IR35 via umbrella
Our client, a London based Financial Services/Payements Solutions provider is seeking a Data Scientist to join the team on contract with experience within new business/prospecting - Please only aply if you have demonstrable experience in these areas.
Responsibilities:
- Utilise advanced data analytics and machine learning techniques to identify high-value prospects and generate leads in the payments industry.
- Design and implement propensity models to predict potential client engagement and conversion rates, optimising our prospecting strategies.
- Analyse transactional and financial data to uncover trends and insights that inform targeted marketing and sales strategies.
- Work closely with the marketing and sales teams to refine lead qualification processes, enhance lead scoring models, and streamline lead generation efforts.
- Develop and maintain SQL-based data workflows for efficient data preparation, cleaning, and analysis to support lead generation activities.
- Present data-driven insights and recommendations to stakeholders to drive strategic decisions and new business initiatives.
- Continuously monitor the effectiveness of lead generation strategies and adjust models and approaches based on performance data and market feedback.
Qualifications:
- Proven experience in data science with a focus on lead generation and new business development in the finance or payments sector.
- Strong proficiency in SQL and experience with data preparation, cleaning, and manipulation.
- Expertise in building and deploying machine learning models, especially related to customer behaviour, segmentation, and propensity analysis.
- Excellent analytical and problem-solving abilities, with a track record of translating data insights into successful business outcomes.
- Entrepreneurial mindset with the ability to operate in a fast-paced environment and contribute to multiple projects with varying deadlines.
- Bachelor's or Master's degree in Statistics, Mathematics, Computer Science, Finance, or a related field.
- Experience working with Salesforce from a data/pipeline management perspective along with Snowflake Data Connectors a plus.
If you are a results-oriented Data Scientist with a passion for leveraging data to drive business growth, our client is eager to meet you. Join their dynamic team and work in a collaborative environment where your contributions will have a significant impact. Don't miss this opportunity to showcase your skills and shape the future of lead generation strategies in the finance industry