This role is for a Senior Digital Marketing Executive where you will be integral in driving digital marketing strategies and campaigns. The ideal candidate will be detail orientated, results driven with strong analytical skills.
Client Details
Our client is a well-established business in the Consumer Goods industry with a significant market presence in the UK. They are renowned for their commitment to quality, innovation, and customer satisfaction.
Description
- Develop a digital marketing strategy to increase brand awareness and revenue working closely with the Senior Marketing Manager
- Support managing the external agencies with a focus on Brand identity, Social Media, Influencer campaigns, PR and Performance marketing
- Review existing digital campaigns, creating a content calendar and deploying a regular monthly email campaign driving revenue to .com increasing retention amongst consumers
- Produce monthly reports to review analytics and lessons learned
- Lead transformative multi-channel marketing campaigns with the branding agency
- Advice HQ and support on the development of content, and how to improve the UX across .com
- Act as a copywriter for internal and external partnerships
- Complete a monthly review on the competitor landscape making recommendations to improve current/future content to educate our target audience
- Analyse key performance data across all channels and identify trends that can be used to inform future business development and marketing spend
- Support the development of the Digital Marketing Executive by providing training and guiding
Profile
A successful Senior Marketing Executive should posses:
- 5+ years in digital marketing
- Extensive experience in managing agencies
- Proven experience of creating and implementing digital marketing strategies
- Strong analytical skills and data-driven thinking
- Up-to-date with the latest trends and best practices in online marketing
- Excellent communication and teamwork skills
- Experience in Power BI and Google Analytics
- Detail orientated and results driven
- Able to lead on projects and taking ownership where needed
Job Offer
- Salary up to £43K depending on experience
- Hybrid working - 10 days per month
- Flexible work hours
- A positive and innovative work culture
- 25 days annual leave