Our client is a family run business, with an amazing product and a customer centric approach. They have stores in the UK and a rapidly growing online, International and concessions business. They really care about people, customers, and the communities in which they trade and are now looking for a Digital Marketing Executive. The role will be based out of their Amersham Head office, with six days per month home working.
As their Digital Marketing Executive, you will play an essential role in driving the Return on Investment for two major brands. You'll have a passion for all things digital marketing, with a huge appetite to learn. This is an exciting opportunity, offering a chance to experience a wide mix of digital channels including PPC (Pay Per Click), SEO (Search Engine Optimisation), Affiliates, Social, Email & YouTube. You'll be confident analysing data, supporting campaign launches and reporting back on performance across the various channels.
Digital Marketing Executive – Responsibilities
- Support across all digital marketing channels, ranging from data reporting through to creative ideas for our channels.
- Performance marketing using great analytic skills and a creative approach to support sales.
- Report on channel and product performance using Google Analytics.
- Optimise and measure campaigns across core brands.
- Support the affiliate channel, optimising existing relationships and sourcing new affiliate partners.
- Assisting with social channels, from idea creation to supporting on post scheduling.
- Work closely with the Web Merchandising team on new product additions, top sellers, pre-orders, and stock availability for marketing activity.
- Work with the marketing, retail and trade teams on new product releases, ad campaigns and other key brand messages and events.
Digital Marketing Executive – Required Skills
- A general understanding of digital marketing and channel roles.
- Previous experience of Google Analytics, exposure to GA4 a bonus.
- An understanding of the marketing funnel and roles channels can play.
- Some experience of affiliate marketing, AWIN experience a bonus.
- An understanding of how paid social media campaigns work.
- A creative thinker and a tactical problem solver – able to use data to help create brilliant campaigns whilst ensuring they deliver against KPI's.
- Highly organised and adept in using spreadsheets to manage calendars, projects, and reporting.
- Strong communication and stakeholder management skills.
The Digital Marketing Executive role offers the chance to add immediate value with your skillset in a rapidly growing and evolving business. The role could be suited to a digital marketing graduate with placement experience in a related role, or somebody looking to step up and take on a fast-paced role with huge opportunity to learn and develop.
In return the position come with a competitive base salary, profit bonus of up to 15%, virtual GP, Brand & Partner discounts, and an early finish Friday. There will be future career opportunities, in line with company growth.
If you would enjoy being part of our clients on-going success-story, then apply now to be considered for their Digital Marketing Executive role.