Digital Content Executive
TSRN are working with a leading Compliance Body who are looking to expand their Marketing Team. The role of the Digital Content Executive will be responsible for the planning, writing and delivery of the client's content with responsibility for developing content that meets the needs of our core audiences across web, social and print collateral.
Alongside this the successful candidate will have responsibility for maintaining the client social media presence, as well as ensuring The website is updated consistently with new blog, news and video content.
Key duties may include:
liaising with stakeholders and internal departments to outline responsibilities and to ensuring contributions are made in a timely manner.
To develop, implement and evaluate content and plans aimed at existing customers, new customers, transfer customers and key stakeholders.
You will be working with technical staff throughout the business to develop a consistent content pipeline in the form of blogs and news articles
To ensure content is of a consistently high standard and that it aligns with business objectives around lead generation, brand positioning and knowledge transfer
To manage the client social media content, ensuring regular posts are published across LinkedIn, Facebook and Twitter
To be able to support with marketing campaign collateral across email and print
To keep up to date with best practice and developments in the world of social media, digital marketing (SEO & PPC) and content marketing
To ensure accurate and effective content is published to consistently deliver on lead generation activities
To be involved in the creation, organization, publication and attendance of all marketing activities in line with marketing plans including copy writing, PR, promotions, webinars, conferences, seminars and communication
To plan and deliver the digital marketing campaigns aimed at increasing online presence, simplifying the customer journey and delivering exceptional customer service
To work with the wider commercial team to ensure the correct presentation of client facing collateral including tender documentation
To be able to manage and enforce the marketing team's administrative systems on an on-going basis (Publications library, photo bank, electronic files, design archive etc)
The successful candidate will have the following skills and experience:
To process exceptional copywriting skills with proven experience in a professional environment
To be able to demonstrable experience of developing content marketing campaigns that align with and deliver against business objectives
To be highly experience in developing content in a variety of formats; from long form blogs, through to email and social media
To process the ability to analyse and report on content performance using platforms such as Google Analytics
To have an good understanding of graphic design tools such as Adobe Acrobat and Photoshop
Previous experience of the following applications: MS office (PowerPoint, Word, Excel & Outlook), Website CMS such as Kentico, Salesforce, Drop Box etc as well as creative tools such as Canva.
To be an team player and have the ability to work with a variety of audiences
In return the client is offer hybrid working, a basic salary up from £30k - £33k, 4% pay rises , 28 days hols plus bank, up to 10% pension contributions, private medical and a rewarding and fun environment to work within. Please contact Claire on the details below for further information.