Central Employment are delighted to be working with a long term client partner, an award winning independent Performance Marketing agency based in the North East.
They are now looking to recruit a Business Development Executives, to support there on-going commercial new business footprint.
Business Development Executive profile:
As a Business Development Executive, you will play a vital role in generating new business opportunities and expanding our client base. The primary focus will be on lead generation through outreach, utilising effective sales strategies and techniques to drive growth and revenue for the company.
New Business Development
- Identify and engage with decision-makers at high-potential UK-based brands through a mix of cold calls, emails, and LinkedIn outreach
- Assess lead quality based on predefined criteria, such as company size, industry, and digital marketing needs
- Conduct discovery calls with interested prospects to understand their challenges, objectives, and budget
- Identify and prioritise high-potential opportunities that align with our agency's strengths and offerings
- Schedule meetings between qualified leads and Digital Growth Strategists to facilitate in-depth discussions and needs assessments
- Provide comprehensive briefing notes to strategists, outlining key information about the prospect, their needs, and any relevant context
- Collaborate with Digital Growth Strategists to develop customised proposals for qualified leads
- Be an integral part of our lead nurture strategy and work closely with the strategists to drive high-quality meetings
Performance Tracking and Reporting
- Log your activity accurately in our CRM (HubSpot), ensuring companies and contacts are up-to-date, correctly segmented and data is accurate, and relevant comms are logged appropriately
- Continuously monitor and optimise your outreach efforts, identifying opportunities and adjusting your approach to hit KPIs
- Work with our marketing team to develop relevant and engaging content to support your outbound activity
- Report back to the wider team weekly on your progress, successes and any challenges you are facing
- Collaborate with peers and manager to continuously refine and improve processes for greater efficiency and effectiveness
Experience & Skills:
- Experience in lead generation or a similar role in sales, preferably within a digital agency or SaaS organisation
- Excellent communication and interpersonal skills.
- Strong problem-solving abilities and attention to detail.
- Familiarity with CRM software and sales tools.
- Self-motivated and able to work independently
- Attention to detail for accurate note taking and record keeping
- Determined, driven and willing to learn
- Team player and positive attitude