Title: Sales Support Coordinator
Reporting directly to the Depot Manager/Sales manager
Objectives of the job:
- To drive new business in the depot via Lead Generation.
- To increase customer retention by closely managing the 5 Weekly Report.
Key Responsibilities:
- To ensure a high standard of customer service with creating an initial business relationship with all new customers. Set up initial orders and delivery requirements.
- Take ownership of solving customer issues through pro-active customer service.
- To promote the sale of LWC Drinks own brand products
- Briefing of all office staff and account managers on new brochures.
- To produce and analyse daily margin reports, to action amendments and follow up on the progress of accounts.
- To identify customers with spending capacity of greater than £1,000 per week and liaising with the Account Management Team
- Retaining strong relationships with account managers, helping them in acquiring new business and assisting with their administration needs.
- Attending monthly sales meetings to present KPI's
- Generate 10 appointments per week for account managers on prospective new customer.
- Researching potential customers by using the web and industry news.
- Use of company databases & account managers to build data base of prospective
customers.
- Plan sales drives on specific areas as agreed with the team.
- Communicate weekly with account managers on progress and confirm appointments.
- Using the quote system to provide customers with a basic price list from templates.
- Produce bi-monthly cask brochure.
- Liaise with cask suppliers on promotions.
- Providing key support for account managers; informing them of results from the 5-weekly report, ensuring that they stay aware of business retention and setting up appointments for new business.
- Inputting orders and reviewing products and accounts on the trinity system.
Key Skills:
- Use of Microsoft Excel for spreadsheets and records
- Ability to identify potential customers within the hospitality industry
- Good specialist knowledge of the drinks industry, products and the on-trade market.
- Cold-calling experience
- Tele-marketing experience / tele-sales -Hospitality industry
- Self-motivated -keen to progress into an Account Manager/Brands Activation Manager
- Ability to work on your own and plan daily activity
- Strong communication skills
- Target orientated
Additional Information
- 28 hours per week over 4 days.
- Bonus based on account margin.