Senior Manager, Marketing (Accountancy)
Salary: Competitive plus bonus
Location: Remote, UK
Permanent, Full Time
We're excited to offer an opportunity for a Senior Manager, Marketing (Accountancy) at IRIS Software Group.
At IRIS, we're seeking a dynamic leader to spearhead our demand generation strategies in the accountancy sector. As a Senior Marketing Manager, you'll drive pipeline growth and qualified leads through strategic planning and impactful campaigns, playing a pivotal role in our Go-To-Market (GTM) team.
What will you be doing?
As our Senior Marketing Manager for Accountancy, your role includes:
Strategic Direction:
- Own and develop comprehensive marketing plans that drive impactful results.
- Lead cross-functional teams to execute global integrated campaigns efficiently.
- Act as the central source of truth for program-related knowledge and communication.
Campaigns & Tactical Planning:
- Collaborate closely with cross-functional teams to develop targeted campaigns supporting account-based marketing efforts.
- Monitor and optimize campaign performance to ensure resonance and effectiveness.
People Leadership and Performance:
- Foster a high-performance culture by aligning team objectives with IRIS' mission and vision.
- Provide coaching, feedback, and growth opportunities to team members, fostering a collaborative environment.
What are we looking for?
We're seeking driven, innovative candidates with:
- A degree in Marketing, Communications, Public Relations, or related fields.
- Extensive background in marketing, with demonstrated team management expertise.
- Proven B2B marketing experience targeting UK professional services.
- Experience developing and executing go-to-market strategies and impactful marketing campaigns.
- Strong track record of optimizing programs, campaigns, and customer journeys to drive demand and exceed targets.
To succeed in this role, you should also be:
- Results-driven with a knack for setting and achieving ambitious goals.
- A strategic thinker with exceptional interpersonal and communication skills.
- Highly organised with the ability to distill complex information into clear, actionable insights.
- Innovative and willing to challenge conventional methods for improved outcomes.
- Enthusiastic, with a competitive spirit and a sense of humour.
Don't miss this opportunity to make a significant impact at IRIS. Apply now to join a forward-thinking team dedicated to pushing boundaries and achieving excellence.
Please note: Due to high demand, we encourage you to apply as soon as possible.