An exciting new opportunity for an experienced Global Brand Director to join a leading natural healthcare retailer.
As the Global Brand Director, you will be the architect behind the brand identity, driving its evolution across markets worldwide. You'll collaborate closely with senior leadership to shape the long-term vision, build brand equity, and create compelling narratives that resonate with global audiences. Your expertise will help us maintain a consistent, innovative, and captivating brand presence while driving growth, awareness, and loyalty.
Key Responsibilities:
- Brand Strategy Development: Lead the global brand strategy, ensuring it aligns with business objectives and resonates with diverse consumer segments.
- Brand Leadership: Champion brand positioning, identity, and messaging across all touchpoints, maintaining consistency while adapting to local market nuances.
- Creative Vision: Oversee the creative direction for brand campaigns, content, and visual identity to ensure high-impact, innovative storytelling.
- Cross-Functional Collaboration: Work alongside marketing, product, and sales teams to ensure brand guidelines and strategy are executed seamlessly across all channels.
- Market Insights & Trends: Leverage consumer and market insights to inform strategies and ensure that the brand remains ahead of industry trends.
- Brand Experience: Enhance customer experience across all brand touchpoints, from digital to retail, ensuring brand promises are met.
- Global Leadership: Manage and mentor a global team of brand professionals, fostering collaboration and maintaining a culture of creativity, innovation, and excellence.
Who You Are:
- A visionary leader with experience in global brand management, preferably in the FMCG industry (although not essential).
- Proven track record of successfully driving brand transformation on a global scale.
- Excellent 360 marketing experience, with first-class digital knowledge.
- Strong understanding of global consumer behaviour, trends, and cultural nuances.
- Excellent strategic thinking, creativity, and communication skills.
- Ability to inspire and motivate cross-functional teams in a fast-paced, dynamic environment.
- Passionate about innovation, brand storytelling, and creating experiences that leave a lasting impact.