£50K/yr to £70K/yr
Manchester, England
Permanent, Variable

Social Media Manager/Lead

Posted by The Candidate Ltd.

Manage the Social Media Channels for one of the fastest growing brands over the last two years.

My client is a leading high-end health care brand, recognised as one of the UK's top providers . Their commitment to transforming lives through cutting-edge solutions is matched only by their dedication to delivering exceptional customer experiences. As they continue to grow, they are seeking a dynamic and creative Social Media Manager to lead their social presence.

As the Social Media Manager for my client, you will drive the digital strategy for their brand across all social media platforms, with a particular focus on TikTok. You'll be responsible for developing and implementing creative campaigns that showcase the luxury and transformative nature of their services, while maintaining their high-end brand identity. You will collaborate closely with the marketing, design, and sales teams to ensure consistent messaging and visuals across all channels, helping the brand reach new audiences and strengthen relationships with their existing clientele.

Key Responsibilities:

  • Craft and implement a forward-thinking social media plan that aligns with the brand's overall goals, particularly focusing on TikTok and Instagram, but including Facebook, LinkedIn, and YouTube.
  • Create engaging, high-quality content tailored to each platform, including short-form videos, stories, and behind-the-scenes footage, with a focus on TikTok's viral trends and innovative storytelling.
  • Highlight our leading services through creative campaigns, patient testimonials, before-and-after transformations, and educational content that resonates with our target audience.
  • Actively engage with followers, respond to comments and messages, and foster a sense of community and trust with our patients and followers.
  • Identify and collaborate with influencers, particularly within beauty, fashion, and wellness niches, to increase brand visibility.
  • Stay up to date with the latest social media trends and platform updates, especially TikTok trends, and use data analytics tools to monitor performance and optimise campaigns for reach, engagement, and conversions.

Requirements

  • 4+ years of experience in managing social media for premium brands, with a strong focus on TikTok and Instagram.
  • Ability to create engaging, on-brand content that drives engagement, with a portfolio of social media work that demonstrates an eye for luxury and creativity.
  • Deep understanding of social media trends, especially in short-form video content, and experience capitalising on these to build brand presence.
  • Strong knowledge of analytics tools (e.g., TikTok Insights, Google Analytics, Sprout Social) to track campaign performance and make data-driven decisions.
  • Strong written and verbal communication, with the ability to craft compelling captions, video scripts, and responses that reflect our high-end brand tone.
  • Ability to work across teams and manage multiple projects simultaneously.

Benefits

  • A competitive salary of £50K-70K
  • Exciting incentives including trips, vouchers and more. We recently took our team on an all-expenses trip to Ibiza!
  • Access to company events and exclusive discounts on our high-quality cosmetic dental products
  • Comprehensive training to propel you to success from day one

Please note due to high volumes of applications unfortunately we are not always able to respond to all unsuccessful applicants. However we wish everyone who applies the? very best with their job search.?

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