Citrus Recruit are excited to be working in partnership with a leading automotive company, recruiting for an experienced Marketing Manager to be based just outside Birmingham City Centre.
The Marketing Manager is a hands-on, stand-alone role where you will be delivering the marketing strategy including managing the website, social media, email campaigns, graphic design and working alongside the sales and commercial teams to ensure revenue growth and brand awareness.
This is an excellent opportunity to join an SME business who are part of a global organisation, to take full responsibility and delivery of the marketing strategy, working as part of the senior leadership team to raise the company profile within the automotive industry.
This company have a great culture, are focused on sustainability and are providing an experienced Marketing Manager the opportunity to make an impact and work on global projects.
Responsibilities & day to day duties
As a Marketing Manager you will be responsible for:
- Developing and implementing the Marketing Strategy across two different brands. Initially work with the SLT to develop a new strategy and brand re-positioning, and then execute – including website update and management
- Work closely with the sales and marketing teams to increase awareness, develop sales and events collateral. Support with presentations and tenders
- Develop and implement multi-channel marketing campaigns, ensuring effective integration across digital, print, and PR channels to maximise reach and impact.
- Graphic Design – Use graphic design software to create content for the marketing strategy but also supporting the wider team
- Manage social media channels, mainly LinkedIn, creating content and scheduling to engage new and existing customers
- Email campaigns – use MailChimp to contact customers on a regular basis
- Lead traffic generation initiatives across channels including social media, SEO, and PPC to drive engagement and generate leads.
- Engage and work with external marketing providers as required, whilst maintain excellent relationships with internal stakeholders, managing the internal intranet
Skills & experience required.
- Experience in a Marketing Manager role having re-invented a marketing strategy and taken full responsibility
- Experience in supporting sales teams through marketing initiatives and materials.
- Ability to demonstrate commercial awareness
- Excellent Digital Marketing skills including PPC, SEO and social media management
- Graphic Design skills and ability to create content for different platforms
- Ability to work collaboratively with cross-functional teams including sales, operations, and management.
Benefits
- Salary of up to £50,000
- Hybrid working opportunity – work from home one day per week
- Mon-Thurs 8.30 to 5pm with a 1.30 Friday finish
- 24 days annual leave + BH. 3 days will need to be reserved for Christmas
- Pension
- Death in service cover 2x basic salary
Citrus Recruit acts as an employment business when introducing candidates for permanent employment with a client. We take pride in being an equal opportunity employer that celebrates diversity. Our commitment to inclusion means that we seek out the best candidates for every role, regardless of their gender, age, race, sexual orientation, disability, religion, or any other protected characteristic.
While we make every effort to reach out to all candidates. If you don't receive a response within 10 days of applying, please understand that your application has not progressed on this occasion. Please review our website for further and upcoming opportunities.